April 23, 2025

Maximizing Your Leadership Potential guides participants in making the shift from successful individual contributor to effective manager. Maximizing Your Leadership Potential is a feedback-rich development experience designed to immerse participants in different roles and mindsets of managing...

The course provides marketers with a strategic perspective on the development and management of content marketing programmes. Create a Content Marketing Strategy that aligns with business goals, understand the customer journey to develop great content for different audiences, develop...

There's real potential for your B2B communications to motivate key influencers and decision-makers. In this interactive one-day workshop, you'll learn how to craft copy and content which engages people from the outset and encourages them to call or email. The course explores the distinction...

As product managers it’s our job to make sure our products and services address three key areas: Are they desirable - do they meet a market need? Are they feasible - can we actually deliver them? Are they viable - will they be profitable? In this course, we will help you to spot good...

This half-day course will help you to understand a range of emerging digital technologies and identify which of them could add value to your marketing plan. At the end of the course, you’ll know what these technologies are and will have seen examples of companies using them today from a range of...

AI is already having an increasingly significant impact on marketing. It is already reinventing customer targeting and communications through automated content development and campaign analysis. It has the potential to do much more. In this one-day training course, we will explore current...