October 28, 2025

This practical one-day workshop will show you how to create an effective social media marketing plan. The morning focuses on developing your plan, and covers social media trends, the social media planning process, setting your objectives, segmentation, targeting, customer insight and content...

Facebook is still the world’s most widely used social platform with nearly 2.6 billion monthly active users around the globe. Its worldwide reach (which also extends to Instagram, Messenger and WhatsApp) along with its advanced targeting capabilities makes it one of the most powerful advertising...

As product managers it’s our job to make sure our products and services address three key areas: Are they desirable - do they meet a market need? Are they feasible - can we actually deliver them? Are they viable - will they be profitable? In this course, we will help you to spot good...