Adriana Budeanu

Presentation

Adriana Budeanu is an Associate Professor at Copenhagen Business School doing research in the area of sustainable tourism and international business, sustainable consumption and lifestyles, corporate social responsibility in tourism supply chains, service innovation and event management. Her latest project work includes developing e-learning modules on sustainable tourism subjects and working with regional networks to develop sustainable mobility strategies. Adriana’s current and future research interests focus largely on sustainability performance in international businesses and on sustainable service innovation.

Primary research areas

• International Business
• Strategic environmental and supply chain management
• Tourism management and sustainability
• Sustainable innovation
• Regional networks and public policy for sustainable tourism

Courses

Mandatory courses:
Sustainability and Corporate Social Responsibility in Service Organizations (MSc. Service Management);
Human Resource Management (MSc Service Management) - in 2009
Business & Society (HA-SEM)

Electives (proposed):
Sustainable Consumption (MSc in International Business);
Sustainable Tourism: Theory and Practice (HA-SEM)

Supervision

Thesis supervised include topics related to: corporate social responsibility, sustainable event management and branding, tourism social media, employee motivation for eco-practice, environmental management in hotels.