Anita Mires

Executive Coach at Berkeley Executive Coaching Institute

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  • Berkeley Executive Coaching Institute

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Biography

Berkeley Executive Coaching Institute

As an executive leadership coach and former business development and technology executive, I combine extensive experience delivering results at scale and building high performing teams with providing insightful coaching, facilitating breakthroughs and delivering impactful results. I’ve led small teams, large teams, single-focus teams, and complex teams delivering a wide array of different services. I’ve been in senior leadership positions for more than half of my career and have had a birds-eye view in how organizations fail and thrive. I believe that everyone comes to work with a desire to make a positive contribution, but the work environment can be complex and intimidating. My coaching practice offers clients the ability to explore the important questions in their work lives, develop and fine-tune their goals, and create an action plan for getting the results they desire.

Over my 15-year career at Adobe, I started as an individual contributor brought on to manage the strategic partnership with Microsoft. My purview quickly expanded to guide the strategic partnerships with Apple, Dell, and others resulting in industry-changing relationships with technology integrations, joint go-to-market agreements which individually generated greater than $50m a year, and market expansion through ecosystem development. I formed and led the first media company partnerships team which allowed Adobe to work with companies such as Disney, ESPN, NBC, Fox Entertainment, AMC, the BBC, and others worldwide. Adobe leveraged these relationships to develop the industry-leading technology to deliver and view video files on phones and tablets, something that is taken for granted today. In my last position at Adobe, I led Corporate Business Development focusing on strategic partners with a number of large companies, delivering a pipeline to revenue of over $150m per year. I also oversaw an innovation team focused on partnering with various business units to define and test concepts for new Adobe businesses.

Prior to Adobe, I worked for Northrup Grumman in the Washington, DC area and over 15 years increased my skills and leadership purview until my final position there in which I led an end-to-end software development business unit focused on creating and supporting custom software providing linguistic processing on very large sets of real time and stored data.

I am a native of Washington State and attended the University of Washington for both my undergraduate and graduate degrees. I am a certified executive coach from UC Berkeley Executive Education and the Berkeley Executive Coaching Institute. I enjoy doing just about anything that anyone invites me to do except if it involves heights. Particular loves are spending time with my husband, children, family, and friends; riding my bike; and reading any book, magazine, or newspaper that is handy.

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