Anne Bahr Thompson

Anne Bahr Thompson is a listener, collaborator and tireless innovator above all else. She is gifted in seeing the potential in people and brands—inviting others to gain new perspectives alongside her and guiding them to bring these new possibilities to life.

An early pioneer of the purpose space, a Superbrands Branding Leader and a Trust Across America Top Thought Leader, Anne is the author of DO GOOD, which details her pioneering Me-to-We continuum of Brand Citizenship®. With her unique, career-long perspective of branding and marketing, Anne built the research-based insights for the 5-step model over more than ten years. Like the proverbial canary in the coal mine, she started to observe how people’s definitions of value and connections to brands were getting turned upside down—without many of us noticing, or too many of us failing to understand the import.

Today Anne is focused on shifting the consciousness of business, guiding leaders to integrate purpose, a sustainability mindset and ethos of citizenship into their brands, corporate culture and operations. As a former executive director of strategy and planning and head of consulting at Interbrand, the world’s leading brand consultancy, she brings a depth of knowledge and understanding that only comes from interacting with a lengthy list of the world’s most valuable organizations.

Education

• MBA University of Virginia - Darden Graduate School of Business Administration
• BA Rutgers, The State University of New Jersey-New Brunswick
• Professional Certificate Image Resource Center of NY
• Certificate Programme V&A (Victoria&Albert Museum)
• Christie's Education, London

Companies

• Ambassador for Meaningful Business Meaningful Business (2020)
• Book Author, Keynote Speaker Onesixtyfourth (2017)
• Founder & Brand Citizenship Pioneer Onesixtyfourth (2004)
• Strategic Advisor CourseHorse (2012 — 2021)
• Managing Director, Philanthropy Synergos (2019 — 2020)
• Adjunct Professor, Marketing, NYU in London NYU Stern School of Business (2006 — 2008)
• Executive Director, Strategy & Planning/Head of Consulting Interbrand (1999 — 2004)
• Managing Director, BSMG Worldwide, KRC Research and Consulting Weber Shandwick (1998 — 1999)