Anne-Françoise Audrain-Pontevia

Education

• Invited Research Scholar University of Maryland - Robert H. Smith School of Business (2003 — 2003)
• Phd HEC Paris (1999 — 2003)
• Master degree CELSA Paris-Sorbonne (1992 — 1993)
• Master Degree IAE FRANCE - Écoles Universitaires de Management (1992 — 1993)
• SKEMA Bachelor (1989 — 1992)

Companies

• Professor of Marketing UQAM | Université du Québec à Montréal (2013)
• Marketing Researcher Audrain (2009)
• Lecturer Telfer School of Management (2012 — 2013)
• Professor of Marketing UQTR - Université du Québec à Trois-Rivières (2013 — 2013)
• Associate Professor of Marketing Rouen School of Management (2001 — 2009)
• Lecturer HEC Paris (2000 — 2005)
• Marketing Researcher EDF (1998 — 2001)
• Product Managment on foreign market (North America) Yves Rocher (1993 — 1997)
• student SKEMA (CERAM Bachelor) (1989 — 1992)

Areas of expertise

• Online patient community
• E-health
• Loyalty online and offline
• Consumer satisfaction
• smart shopping