Apr Amanda Roach

Adjunct Instructor Assistant Director of Strategic Communications, IU Communications at Bloomington School of Public and Environmental Affairs

Schools

  • Bloomington School of Public and Environmental Affairs

Links

Bloomington School of Public and Environmental Affairs

Accomplished marketing and public relations professional with 15 years’ experience developing and executing all aspects of marketing and PR campaigns to increase media exposure and support strategic business and marketing objectives. Proven media relations talent with demonstrated strength in pitching stories, building relationships with key reporters, developing key messages, providing media training and serving as spokesperson in print, radio and television. Skill in leading the development and execution of effective advertising and marketing campaigns to raise awareness and drive volume. Experience leveraging leadership and communication skills to lead teams and projects, and build consensus across all levels of professionals.

Education

  • M.B.A., Marketing, Indiana University, Kelley School of Business, 2007
  • B.A., Journalism, Indiana University, 2002

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