Beth Egan

Associate Professor of Advertising at Syracuse University

Schools

  • Syracuse University

Links

Biography

Syracuse University

Beth Donnelly Egan is a 25-year veteran of the media industry, having served most recently as managing partner and account director with MEC.

During the course of her career she has specialized in consumer packaged goods (Kraft, Coca Cola, Campbell’s); travel (Starwood Hotels, Continental Airlines, America West Airlines and Budget Rent-a-Car); and beauty (L’Oreal Paris, Avon). She has also worked on accounts for ATandT.

Her skill at providing strategic communications solutions built off of sound business analytics, a solid understanding of the holistic business situation and delivering creative, unique approaches to the marketplace has led her work to be recognized by MediaWeek and at Cannes and many internal global agency competitions.

She is currently the president of the Alliance for Women in Media, New York City Affiliate.

She is a graduate of the Newhouse School.

Education

  • MBA Southern Methodist University - Cox School of Business (1989 — 1990)
  • BS, Advertising Syracuse University (1986 — 1988)
  • City Honors School at FMP (1980 — 1984)

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