Borja Castresana
at Rotterdam School of Management
Biography
Rotterdam School of Management
Borja Castresana is Associate Professor in Marketing, Communications, Digital and Retails at the ISEM Fashion Business School and Marketing Lecturer at the ESADE Business School. He is the former Chief Marketing Officer of Danone, where he had many positions, such as the Brand Marketing Manager, the Vice-President of Marketing Actimel and the Vice President of Digital Media of WWBU.
He is former Global Chief & Marketing Officer at Pronovias and Desigual. He has more than 20 years of expierence in both local positions as well as international global roles. He has a wide variety of expertise – among which Brand Strategy and PR & Brand Communications.
Read about executive education
Other experts
Arthur Paris
Degree Ph.D., Northwestern University, 1974 Specialties Urban society and policy, race and ethnic relations, science and technology, non-white popular culture Personal Website http://faculty.maxwell.syr.edu/aeparis/ Courses SOC 102 Social Problems SOC ...
Fleura Bardhi
Fleura Bardhi is a Professor of Marketing at Cass Business School, City University London, UK. Fleura has a Ph.D. from the University of Nebraska-Lincoln, USA, a MSc in International Business from Norwegian School of Management, Norway, and a B.A. in Management from University of Tirana, Albania....
Munir Hiabu
I studied Mathematics at Heidelberg University and I obtained a PhD in Actuarial Science from Cass Business School. In my research I work on non-parametric survival analysis. My prime focus is hereby in-sample forecasting. Recently I also started working on the design of novel pension products...
Looking for an expert?
Contact us and we'll find the best option for you.