Burcin Guclu

Burçin GÜÇLÜ joins the marketing department, although attached to ICN Berlin, her vocation is to teach on all ICN campuses. A Spanish national , she holds a bachelor's degree in business administration and economics from Koç University (Turkey), a master's degree in management research (MRM) and a doctorate in management from IESE , the Business School of the University of Navarra. As part of his research, Burçin GÜÇLÜ works on the use of big data by companies in the sports industry .

His main skills are quantitative methods and numerical applications. Previously, she taught at BES La Salle , at the Universitat Ramon Llull and was an associated researcher at GREITM , Innova Institute . She has also held research and teaching positions at EADA Business School , Toulouse Business School , Universitat Pompeu Fabra (ESCI) and Universitat Internacional de Catalunya.

Education

• Doctor of Philosophy (PhD) IESE Business School (2012 — 2014)
• Master of Research in Management (MRM) IESE Business School - University of Navarra (2010 — 2012)
• Bachelor's degree Koç Üniversitesi (2006 — 2010)
• Bachelor's degree Koç Üniversitesi (2006 — 2010)
• High School Diploma Robert College (2001 — 2006)
• Secondary education Özel Saint Benoît Fransız Lisesi / Lycée Français Saint Benoît (1996 — 2001)

Companies

• Visiting Lecturer ESMT Berlin (2021)
• Assistant Professor of Marketing ICN Business School (2020)
• Researcher and faculty member La Salle BCN (2014 — 2020)
• External Collaborator TBS Education (2015 — 2016)
• External Collaborator UIC Barcelona (2014 — 2016)
• Doctoral Student, Research & Teaching Assistant IESE Business School (2010 — 2014)
• Visiting Research & Teaching Assistant Erasmus School of Economics (2012 — 2012)
• Teaching Assistant Koç University (2009 — 2010)