Christopher Kong
Speaker
Expertise
Links
Biography
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Education
- Bachelor of Commerce (BCom) / Bachelor of Laws (LLB) (Hons) University of Melbourne
- Executive Leadership Program IMD Business School
- Advanced Chinese Language Training Nanjing University
- Victorian Certificate of Education (VCE) Melbourne High School
- Chartered Financial Analyst (CFA) CFA Institute
Companies
- Speaker Chinese Consumer, Digital & E-commerce Trends (2012)
- Director, Data/Digital Transformation & Insight Danone (2016 — 2021)
- Board Member China Australia Millennial Project (2016 — 2018)
- Lecturer, Behavioral Economics Immersion Program Yale School of Management (2016 — 2016)
- Senior Director, Consumer Packaged Goods Nielsen (2013 — 2016)
- Management Consultant Third Horizon Consulting Partners (2011 — 2013)
- Head of Commercial Planning & Integration Support, Australia / New Zealand Kraft Foods Group (2009 — 2010)
- Group Brand Manager, China Cadbury plc. (2007 — 2009)
- Regional Insights Manager / Analyst-President's Office, Asia Pacific Cadbury plc. (2004 — 2007)
Skills
- Channel Strategy
- Strategic Brand Positioning
- Customer Segmentation Strategy
Other
Insight Generation, Acquisition Integration, Consumer Goods, Thought Leadership, Product Innovation, Business Transformation, Business Strategy
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