Cynthia Kantor

Cynthia Kantor is Chief Marketing Officer for GE’s Power Generation Services (PGS) business. She is responsible for all marketing-related activities, including developing and delivering a global marketing strategy to best position PGS in the marketplace. She also serves as the Operations Leader for GE’s Services Council, which creates and guides core service growth strategies across the General Electric Company. Cynthia Kantor has been with GE nearly 20 years, working across several businesses within the Company. She has held a variety of leadership roles in product management and risk management, and she has deep domain expertise in marketing, including strategic marketing, product marketing, business positioning and targeting. Prior to joining PGS in October 2012, she served as Chief Strategic Marketing Officer for GE Energy. She managed enterprise-wide strategic plan development, portfolio management, innovation and new business growth strategies. She holds a Bachelor of Science degree in mechanical engineering from the University of Michigan.