Ed Peelen

Schools

Rotterdam School of Management

Expertise

Biography

Ed is a partner at Dutch consulting firm ICSB Marketing & Strategy. Previously he was professor of marketing at the Erasmus University Rotterdam, and at Nyenrode Business University. He has conducted extensive research and published leading books in customer relationship management and marketing. He is a co-initiator of co-founded RSM’s Diploma Programme in Sales Leadership, with Faust Mertens.

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