Gary Kayye
Teaching Assistant Professor at Kenan-Flagler Business School
Schools
- Kenan-Flagler Business School
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Biography
Kenan-Flagler Business School
Gary Kayye has worked in technology, branding and marketing for more than 25 years. He is the founder of rAVe [PUBS], the leading global AV news publication, and director of THE rAVe Agency, a full-service creative agency. His industry track record includes serving as vice president of sales and marketing for Extron and executive VP at AMX Corporation, now Harman International. Over the years, Gary has helped create or assist on a number of branding campaigns for dozens of tech companies — for brands like Cisco, NEC, HP, Epson, Sony, Zoom, Vivitek, Barco and the University of North Carolina — and has even served as an expert witness in branding court cases.
A graduate of the UNC Hussman School of Journalism and Media, Gary is now a teaching assistant professor at his alma mater. He teaches multiple courses: new media and its impact on the future of advertising, marketing and PR; a personal and professional branding class; and principles of advertising. Ask him his favorite, and you’ll learn that it’s impossible for him to pick — Gary has some of the brightest students in the country, all genuinely excited by the outside-the-box subject matter of his courses.
Gary has been the keynote speaker at more than 310 technology shows and events — largely thanks to his extensive marketing and branding expertise but also because of his entertaining and approachable speaking style. That means not standing behind a podium while speaking but, rather, asking his attendees to challenge his views during presentations — engaging in a dialogue with them rather than speaking to them. He’s also known to start a presentation with a fun, inspirational video or two.
In 2004, Gary was recognized as AVIXA’s Educator of the Year, and in 2007, he was given the NSCA Instructor of the Year award. In 2016, Gary was given the UNC journalism school’s Adjunct Professor of the Year award. And in 2019, he was recognized as one of DataBird’s 100 Keynote Speakers, alongside philanthropists, best-selling authors, TEDx speakers and a former FBI special agent.
Outside of his professional accomplishments, Gary is most proud of his involvement in co-founding the Swim for Smiles Foundation — a non-profit based in Chapel Hill, North Carolina, that hosts athletic events for local kids to raise money for the UNC and Duke children’s hospitals. Since its inception in 2005, the Swim for Smiles Foundation has raised more than $300,000; in 2011, it was the largest youth triathlon in the country.
Gary has two amazing daughters — one is a collegiate-level swimmer at Pepperdine University and the other works at an advertising agency in New York City. When he’s not with his daughters, Gary spends his free time traveling, volunteering and racing in triathlons. (He’s done more than 60 — including racing the infamous Escape from Alcatraz in San Francisco, California, five times.)
Videos
SDVoE LIVE! S1 Episode 13 — Digital Canvas: the Modern Classroom
AVILIVE: The Future of Rooms Keynote from Gary Kayye Founder, rAVe Publications
ISE 2015: Gary Kayye Speaks with Paul Ingebrigtsen, President and CEO of Williams Sound
ISE 2016: Gary Kayye Interviews David Labuskes, CEO of InfoComm
UNC customer story – Active learning classroom of the future becomes a reality thanks to Nureva
ISE 2017: Gary Kayye, Richard Miller and Neil Colquhoun Speak About Epson Projectors and Technology
AVI LIVE: Gary Kayye Presents The Future of AV Design: A People-First Approach
ISE 2019: Gary Kayye Interviews Nancy Knowlton, President and CEO of Nureva
DSE 2013: Gary Kayye Interviews Sean Matthews of VISIX About APPOINT
InfoComm 2015: Gary Kayye Catches Up With Nureva President and CEO Nancy Knowlton
InfoComm 2021: Gary Kayye Talks to EPSON's Gavin Downey About Laser Projection, Entry in Live Events
#Coronavirus Special Report: The Impact on Tech, Education, & Branding
ISE 2013: Gary Kayye Interviews Wim Buyens of Barco About the Company's projectiondesign Acquisition
ISE 2014: Gary Kayye Interviews Texas Instrument's Dave Duncan About DLP and Projection Technology
Interactive Learning Space: University of North Carolina Customer Story
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