Gianvito Lanzolla

Gianvito Lanzolla is Professor of Strategy at Bayes Business School (formerly Cass), City, University of London, which he joined in April 2006. From January 2016 to December 2020, he served as Dean of the Faculty of Management. Gianvito is the Founding Director of the Bayes’ Digital Leadership Research Centre (DLRC) and a Fellow of the Royal Society of the Arts (RSA).

Before joining Bayes, Gianvito was a Research Fellow on the Faculty of the London Business School (2004 – 2006). Over the years, he has had several visiting appointments at leading business schools including the London Business School, Hyderabad’s Indian School of Business and Berlin’s ESMT.

Gianvito studies the impact of technological and institutional change on competitive dynamics, firm strategy and firm organization. His articles have appeared in leading outlets including: Academy of Management Journal, Academy of Management Review, Production and Operations Management, Long Range Planning, Journal of Management, Business Strategy Review, Business History and Harvard Business Review. Gianvito’s research has won several academic prizes and has been widely featured in the business media – e.g. Financial Times, the Economist, CNBC, CCTV, Wall Street Journal - and in policy papers – e.g., ITU. Gianvito is currently editor of two special issues focused on digital transformation in California Management Review and Academy of Management Discoveries.

Gianvito has directed and delivered several executive development programmes and has contributed as an advisor to many boards and executive leadership teams around the world. Recent corporate engagements include: Apple, Baker McKenzie, European Club Association, Schott, Beazley, BBC, Syngenta, Gazprom, IBM, the UAE’s Prime Minister Office, Abu Dhabi Ports Authority, Microsoft, Mizuho, Zurich, KION, Axel Springer, Vaillant and Vodafone Group. He has also delivered more than 100 keynotes speeches to corporate and policy audiences.

An accomplished executive instructor, Gianvito teaches “Strategic Leadership”, “Diversification and Growth”, and “Leading Digital Transformation” to Executive and Full-Time MBA students, both in Bayes' London and Dubai campuses. In 2013, he launched the Digital Innovation in Action MBA programme, the most successful MBA elective in the School. He has yearly been awarded several teaching excellence prizes including the 2015 City University’s Award for Teaching and Learning Excellence, the 2012 City University’s Student Voice Award and the 2009 and 2007 Bayes Business School (formerly Cass)’s Award for Teaching and Learning Excellence.

Gianvito holds an MSc in Mechanical Engineering (Dean’s list) and a PhD in Strategic Management. Before joining academia, he was the founder and managing director of “e-change Srl”, an e-business transformation provider which in 2002 he sold to a leading software company.

Education

• London Business School - Visiting PhD student, Strategy 2000 - 2003
• University of Rome Tor Vergata - PhD, Strategy 1999 - 2003
• Politecnico di Bari - MSc, Mechanical Engineering 1993 - 1999

Employment

• Professor of Strategy, The Business School - City, Univeristy of London, Jan 2021 – present
• Head of Faculty of Management; Professor of Strategy, City University London, Jan 2016 – Dec 2020
• Professor of Strategy, City University London, Apr 2006 – Jan 2016

Visiting Appointments

• Visiting Professor, London Business School, Sep 2013 – Aug 2014

Fellowships

• Fellow, Royal Society of Arts, Jan 2017 – present
• Leverhulme Research Fellow, The Leverhulme Trust, 2004 – 2006
• Fellow, Italian National Research Council, 2003

Memberships of Professional Organisations

• Member, Strategic Management Society, Jan 2006 – present
• Member, Academy of Management, Jan 2003 – present

Awards

• City University London (2015) VC's Teaching and Learning Excellence Award
  VC's Teaching and Learning Excellence Award (short-listed)
• Strategic Management Society (2012) Best Paper Award Selection
• City University London (2011) Student Voice Award Nominee
  Student Voice Award Nominee, City University London
• Cass Business School (2009) Teaching and Learning Excellence Prize
  Teaching and Learning Excellence Prize, Cass Business School.
• Spanish Academy of Management (ACEDE) (2009) Best paper award, Strategy Division
• Social Science Research Network (SSRN) (2008) Top Ten downloaded paper
  Top Ten downloaded paper, SSRN’s list for Blackwell Publishers Journals,
• City University London (2008) Prize for excellence in research
  Prize for excellence in research, City University London.
• Cass Business School (2008) Outstanding contribution to research
  Outstanding contribution to research, Cass Business School.
• EurOMA-POMS conference (2003) Honourable Mention

Languages

Italian.

Expertise

Primary Topics

• Business Models
• Digital Economy
• E-Business
• Innovation & Creativity
• Leadership
• Strategic Management
• Technology Management

Research

Over the last few years, Gianvito has even more firmly established himself as a leading global thought leader shaping the academic fields of technology strategy and business digital transformation. On these topics, he has published, as the first author, two articles in the top 4* elite management journals (Academy of Management Journal and Journal of Management). Gianvito has also published other three papers in 3* journals and edited as a guest editor a special issue on ‘New market entry strategies’ in a 3* journals.

Research Topics

• Digital transformation and strategy
• New market entry strategies and first mover advantage
• Replication and scalability of excellence

Publications

Chapter

• Lanzolla, G., Santoni, S. and Tucci, C. (2021). Unlocking value from AI in financial services: strategic and organizational tradeoffs vs. media narratives. Artificial Intelligence for Sustainable Value Creation Edward Elgar Publishing. ISBN 978-1-83910-438-1.

Journal articles

• Annosi, M.C. and Lanzolla, G. (2023). The Evolution of Line Managers during Agile Transformation: From Missionaries To Priests. California Management Review. doi:10.1177/00081256231175706.
• Lanzolla, G. and Markides, C. (2021). A Business Model View of Strategy. Journal of Management Studies, 58(2), pp. 540–553. doi:10.1111/joms.12580.
• Lanzolla, G., Pesce, D. and Tucci, C.L. (2021). The Digital Transformation of Search and Recombination in the Innovation Function: Tensions and an Integrative Framework * . Journal of Product Innovation Management, 38(1), pp. 90–113. doi:10.1111/jpim.12546.
• Lanzolla, G., Lorenz, A., Miron-Spektor, E., Schilling, M., Solinas, G. and Tucci, C.L. (2020). DIGITAL TRANSFORMATION: WHAT IS NEW IF ANYTHING? EMERGING PATTERNS AND MANAGEMENT RESEARCH. Academy of Management Discoveries, 6(3), pp. 341–350. doi:10.5465/amd.2020.0144.
• Cennamo, C., Dagnino, G.B., Di Minin, A. and Lanzolla, G. (2020). Managing Digital Transformation: Scope of Transformation and Modalities of Value Co-Generation and Delivery. California Management Review, 62(4), pp. 5–16. doi:10.1177/0008125620942136.
• (2018). Digital Transformation: What Is New If Anything? Academy of Management Discoveries, 4(3), pp. 378–387. doi:10.5465/amd.2018.0103.
• Lanzolla, G. and Giudici, A. (2017). Pioneering strategies in the digital world. Insights from the Axel Springer case. Business History, 59(5), pp. 744–777. doi:10.1080/00076791.2016.1269752.
• Giachetti, C. and Lanzolla, G. (2016). Product Technology Imitation Over the Product Diffusion Cycle: Which Companies and Product Innovations do Competitors Imitate More Quickly? Long Range Planning, 49(2), pp. 250–264. doi:10.1016/j.lrp.2015.05.001.
• Gomez, J., Lanzolla, G. and Maicas, J.P. (2016). The Role of Industry Dynamics in the Persistence of First Mover Advantages. Long Range Planning, 49(2), pp. 265–281. doi:10.1016/j.lrp.2015.12.006.
• Lanzolla, G. and Frankort, H.T.W. (2016). The Online Shadow of Offline Signals: Which Sellers Get Contacted in Online B2B Marketplaces? Academy of Management Journal, 59(1), pp. 207–231. doi:10.5465/amj.2014.0051.
• Fosfuri, A., Lanzolla, G. and Suarez, F.F. (2013). Entry-timing strategies: The road ahead. Long Range Planning, 46(4-5), pp. 300–311. doi:10.1016/j.lrp.2013.07.001.
• Fosfuri, A., Lanzolla, G. and Suarez, F. (2013). Introduction to the special issue on entry timing strategies. Long Range Planning, 46(4-5), pp. 297–299. doi:10.1016/j.lrp.2013.07.002.
• Fosfuri, A., Lanzolla, G. and Suarez, F.F. (2013). Entry-Timing Strategies: The Road Ahead. Long Range Planning.
• Fosfuri, A., Lanzolla, G. and Suarez, F. (2013). Introduction to the Special Issue on Entry Timing Strategies. Long Range Planning.
• Lanzolla, G. and Suarez, F.F. (2012). Closing the technology adoption-use divide: The role of contiguous user bandwagon. Journal of Management, 38(3), pp. 836–859. doi:10.1177/0149206310369938.
• Fosfuri, A., Lanzolla, G. and Suarez, F. (2012). Market Entry Timing. Lond Range Planning.
• Anderson, J. and Lanzolla, G. (2010). The digital revolution is over. Long live the digital revolution! Business Strategy Review, 21(1), pp. 74–77. doi:10.1111/j.1467-8616.2010.00650.x.
• Lanzolla, G. and Anderson, J. (2010). The Digital Revolution is over. Long live the Digital Revolution. Business Strategy Review, 21, pp. 74–77.
• Lanzolla, G. and Anderson, J. (2008). Digital transformation. Business Strategy Review, 19(2), pp. 72–76. doi:10.1111/j.1467-8616.2008.00539.x.
• Suarez, F.F. and Lanzolla, G. (2008). Considerations for a Stronger First Mover Advantage Theory. Academy of Management Review, 33(1), pp. 269–270. doi:10.5465/AMR.2008.27752960.
• Suarez, F.F. and Lanzolla, G. (2008). The role of environmental dynamics in building a first mover advantage theory. ACADEMY OF MANAGEMENT REVIEW, 33(1), pp. 269–270.
• Lanzolla, G. and Anderson, J. (2008). Digital transformation. Business Strategy Review, 19, pp. 72–76.
• Suarez, F.F. and Lanzolla, G. (2007). The role of environmental dynamics in building a first mover advantage theory. Academy of Management Review, 32(2), pp. 377–392. doi:10.5465/AMR.2007.24349587.
• Suarez, F.F. and Lanzolla, G. (2007). The Role of Environmental Dynamics in Building a First Mover Advantage Theory. Academy of Management Review, 32, pp. 377–392.
• Suarez, F. and Lanzolla, G. (2005). The half-truth of first-mover advantage. Harvard Business Review, 83(4), pp. 121–127.
• Suarez, F. and Lanzolla, G. (2005). The Half-Truth of First-Mover Advantage. Harvard Business Review, 83, pp. 121–127.
• Tsikriktsis, N., Lanzolla, G. and Frohlich, M. (2004). Adoption of e-processes by service firms: An empirical study of antecedents. Production and Operations Management, 13(3), pp. 216–229. doi:10.1111/j.1937-5956.2004.tb00507.x.