Greg Rathjen

Education

• MBA The University of Chicago - Booth School of Business (1982 — 1984)
• Doctor of Philosophy (Ph.D.) Michigan State University (1965 — 1972)

Companies

• Principal Emeritus Marketecture Marketing Research (2018)
• Owner/Principal Marketecture Marketing Research (1995)
• Marketing Research Consultant Bedford Group (1991 — 1995)
• Adjunct Professor of Marketing Emory University Goizueta Business School (1991 — 1992)
• Research Director/EVP Account Planning Henderson Advertising (1987 — 1991)
• Research Director D'Arcy Masius Benton and Bowles (1981 — 1987)
• Research Supervisor BBDO Chicago (1980 — 1981)
• Associate Professor University of Tennessee (1975 — 1980)
• Assistant Professor Miami University (1974 — 1975)