Huang Yunhui

Associate Professor at the Department of Marketing and E-commerce at Nanjing University

Schools

  • Nanjing University

Links

Biography

Nanjing University

Education

  • Ph.D. 2011, Psychology, Peking University, Beijing, China
  • Visiting Student, 2007.08 -2008.08, University of California, Berkeley, USA
  • BA, 2006, Psychology/Economics, Peking University, Beijing, China

Professional Experience

  • Associate professor, Nanjing University Business School (2012.12-Present)
  • Visiting Scholar, Marketing Department in Kellogg, Northwestern University (2013.12-2014.12)
  • Visiting Scholar, Chinese University of Hong Kong Business School (2011.09-2011.12)
  • Assistant professor, School of Business, Nanjing University (2011.01-2012.12)

Research Interests

  • Numerosity in Marketing
  • Consumer Inference
  • Visual Marketing
  • Liking versus Wanting
  • Cross-cultural Differences

Teaching Experience

  • Undergraduate Course, Social Behavior and Decision Making
  • Undergraduate Course, Social Psychology and Consumer Research
  • Graduate Course, Experimental Design
  • Graduate Course, Information Processing Theory and Consumer Research
  • Others, Positive Psychology, Managerial psychology

Read about executive education

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