Jennifer Riel

Adjunct Professor at Rotman School of Management

Biography

Rotman School of Management

Jennifer Riel is IDEO's global director of strategy. In this role, she collaborates with clients and internal teams to push the edges of creative problem solving, leveraging tools from strategy and design thinking. As a strategy advisor, Jennifer has worked across industries and countries, helping organizations and teams to build winning, sustainable and human-centered strategies.

Before IDEO, Jennifer spent 13 years at the Rotman School of Management, where she taught undergrads, MBAs, and executives how to think creatively about their toughest challenges. During this period, she partnered with organizations (large and small, for-profit, not-for-profit and government) to help them build their strategic thinking capabilities and transform their teams.

Jennifer is also the author of Creating Great Choices: A Leader's Guide to Integrative Thinking (with Roger L. Martin, Harvard Business Review Press, 2017). Creating Great Choices is a Wall Street Journal bestseller and was shortlisted for Canada's National Business Book Award.

Jennifer holds an honors BA in English Literature and History from Queen's University (Kingston, Ontario) and an MBA from the Rotman School of Management, University of Toronto. Finally, Jennifer is a proud Canadian, as well as an avid fan of good food and bad TV.

Degrees:

  • MBA, Rotman School of Management

Experience

  • IDEO
    Partner and Global Head, Strategy
    Managing Director, Chicago and Global Head, Strategy
    Executive Portfolio Director, Strategy

  • University of Toronto - Rotman School of Management
    Adjunct Professor
    Managing Director, Strategy and Innovation, Martin Prosperity Institute
    Associate Director, Desautels Centre for Integrative Thinking

  • Senior Copywriter
    Pi Media

  • Copywriter and Project Leader
    Sears Canada

  • Publications Assistant
    Canadian Diabetes Association

Education

  • University of Toronto - Rotman School of Management
    MBA

  • Queen's University
    BAH, History and English Literature

Videos

Courses Taught

Read about executive education

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