Jon Goldstone

Lecturer at Bayes Business School

Biography

Bayes Business School

Jon Goldstone joined brandgym from Unilever, where he was UK & Ireland Marketing VP then Global Marketing VP for the €3bn Spreads business. Has also worked at Kraft, Coca-Cola and PepsiCo. Jon has 25 years of marketing experience of driving brand growth in highly competitive retail environments

He's a Fellow of The Marketing Society and has regular featured in Marketing’s “Power 100”. He teaches Brand Management at CASS Business School, an advisor to a number of food and drink start-ups and a Marketing Academy mentor.

In 2008 he led the re-launch and turn-around of Hovis which was awarded Marketing Week’s Brand of the Year, the IPA Effectiveness Grand Prix and ITV viewers ‘Ad of the Decade’.

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