Kalinda Ukanwa
Assistant Professor of Marketing (Modeling and Analytics) at USC Marshall School of Business
Biography
USC Marshall School of Business
Kalinda Ukanwa is Assistant Professor of Marketing at the University of Southern California. A quantitative modeler, Professor Ukanwa researches how algorithmic bias, algorithmic decision-making, and consumer reputations impact firms. She is the winner of the 2018 Eli Jones Promising Young Scholar Award and a finalist for the 2018 INFORMS Service Science Best Student Paper Award, 2019 Howard/AMA Doctoral Dissertation Award, and the 2020 AMS Mary Kay Doctoral Dissertation Award. In a prior life, Professor Ukanwa was an industrial engineer, financial analyst, and finance executive at Walt Disney, Citigroup, Viacom, and Kaplan.
RESEARCH INTERESTS
Algorithmic Fairness; Algorithmic Bias; Algorithmic Decision‐Making; Reputation; Social Dynamics; Bayesian Methods; Agent Based Modeling
Education
- Doctor of Philosophy - PhD University of Maryland - Robert H. Smith School of Business (2013 — 2019)
- MBA Stanford University Graduate School of Business (1999 — 2001)
- Masters Stanford University (1993 — 1994)
- B.S. Stanford University (1989 — 1993)
Companies
- Assistant Professor University of Southern California - Marshall School of Business (2019)
- Doctoral Candidate - Quantitative Marketing University of Maryland, Robert H. Smith School of Business (2013 — 2019)
- Executive Director, Financial Planning & Analysis Kaplan Test Prep and Admissions (2010 — 2011)
- Consultant Independent Consultant (2010 — 2010)
- Director of Finance-BET Digital Viacom (2007 — 2009)
- Analytics & Business Insights Consultant Sehkmet Services (2003 — 2007)
- Program Manager (1 yr Presidential Appointee), Western Region TSA (2002 — 2003)
- Senior Business Planning and Development Analyst Citigroup (e-Citi Digital) (1998 — 2001)
- Senior Strategic Planning Analyst Walt Disney Attractions (1997 — 1998)
JOURNAL PUBLICATIONS
- Zuckerman, Ezra W, Tai‐Young Kim, Kalinda Ukanwa, and James von Rittmann (2003), “Robust Identities or Non‐Entities? Typecasting in the Feature Film Labor Market,” American Journal of Sociology 108: 1018‐1075. (709 Google Scholar citations as of 1/22/22)
Videos
Algorithmic Discrimination in Service | Kalinda Ukanwa
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