Kevin Hartman

Kevin Hartman is Head of Analytics – Consumer, Government & Entertainment for Google and is a devoted and artistic practitioner of data. He believes data must do more than simply provide insights that motivate creative thought. Rather, data must express insights in ways that are just as creative as the ideas they inspire.

As Head Of Analytics for Google’s Consumer, Government & Entertainment sector, Kevin and his team partner with major advertisers, creative agencies, and media companies to develop digital solutions that build businesses and brands. His approach mixes science and art to deliver inventive, fact-based strategies that reduce uncertainty and increase effectiveness in the marketing and advertising programs they create.

Kevin is a graduate of The University of Notre Dame and earned his MBA and Masters of Public Policy from The University of Chicago. He is an adjunct professor at The University of Notre Dame’s Masters of Business Analytics program, The University of Chicago’s Masters of Analytics and Masters of Public Policy programs, and The University of Illinois’s Executive MBA program.

Education

• MBA The University of Chicago - Booth School of Business (1995 — 1998)
• MPP Harris School of Public Policy at the University of Chicago (1996 — 1998)
• Graduate Exchange Program Alliance Manchester Business School (1998 — 1998)
• MPP The University of Chicago - Harris Graduate School of Public Policy (1997 — 1998)
• BA University of Notre Dame (1989 — 1992)

Skills

• Email Marketing
• E-commerce
• Creative Direction