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Kristian Möller

Professor (Active Emeritus), Marketing at Aalto University School of Business

Schools

  • Aalto University School of Business

Links

Biography

Aalto University School of Business

Research, doctoral education and tutoring are my main 'hobbies'. My research interest can be grouped into the following five domains following approximately a chronological order of my 30 year academic life:

  • Early years - from Consumer preference research to early applications of Conjoint Analysis
  • Middle years - from Organizational Buying Behavior to Business Marketing & Relationships
  • An important side-track - Marketing Orientation, Capabilities and Firm Performance
  • Pushing boundaries - Understanding and Managing Business & Innovation Networks
  • Always interested in development of Marketing Theory

BACKGROUND

Professor of Marketing and Department Head at the Helsinki School of Economics (HSE) before the merger into the Aalto University.

Visiting Research Professor or Scholar positions in:

  • UC Berkeley, Haas School of Business 2010-2011
  • University of Bath 2003
  • Aston Business School 1997
  • European Institute for Advanced Studies in Management (EIASM), Brussels 1992, 1982
  • Pennsylvania State University 1987-88 and 1992

Peer-reviewed scientific articles

Journal article-refereed, Original research

Questioning the theory-praxis gap in marketing – types and drivers of research implementation

Möller, Kristian
2017 in EUROPEAN JOURNAL OF MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0309-0566

Network management in emergent high-tech business contexts Critical capabilities and activities

Nordin, Fredrik; Ravald, Annika; Möller, Kristian; Mohr, Jakki J.
2017 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

An impact-oriented implementation approach in business marketing research : Introduction to the special issue on "Implementing strategies and theories of B2B marketing and sales management"

Möller, Kristian; Parvinen, Petri
2015 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Green innovation games: Value-creation strategies for corporate sustainability

Lampikoski, Tommi; Westerlund, Mika; Rajala, Risto; Möller, Kristian
2014 in CALIFORNIA MANAGEMENT REVIEW (Haas School of Business)
ISSN: 0008-1256

Making a profit with R&D services - The critical role of relational capital

Kohtamäki, Marko; Partanen, Jukka; Möller, Kristian
2013 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Theory map of business marketing: Relationships and networks perspectives

Möller, Kristian
2013 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

How to build a strategic network: a practitioner-oriented process model for the ICT sector

Partanen, Jukka; Möller, Kristian
2012 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Strategic flexibility in open innovation - designing business models for open source software

Rajala, Risto; Westerlund, Mika; Möller, Kristian
2012 in EUROPEAN JOURNAL OF MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0309-0566

Strategic marketing and business performance: a study in three European "engineering countries"

Jaakkola, Matti; Möller, Kristian; Parvinen, Petri; Evanschitzky, Heiner; Mühlbacher, Hans
2010 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Sense-making and agenda construction in emerging business networks - How to direct radical innovation

Möller, K.
2010 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Metatheory of network management: A contingency perspective

Järvensivu, T.; Möller, K.
2009 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

How to influence the birth of new business fields — Network perspective

Möller, K.; Svahn, S.
2009 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Do we really understand business marketing?Getting beyond the RM and BM matrimony

Pels, J.; Möller, K.; Saren, M.
2009 in JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0885-8624

Multiplicity of norms in inter-companycooperation

Tuusjärvi, E.; Möller, K.
2009 in JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0885-8624

How to Become Solution Provider:System Supplier’s Strategic Tools

Helander, A.; Möller, K.
2008 in JOURNAL OF BUSINESS-TO-BUSINESS MARKETING (Routledge)
ISSN: 1051-712X

System supplier's roles from equipment supplier to performance provider

Helander, A.; Möller, K.
2008 in JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0885-8624

Service Innovation Myopia?A New Recipe for Client-Provider Value Creation

Möller, K.; Rajala, R.; Westerlund, M.
2008 in CALIFORNIA MANAGEMENT REVIEW (Haas School of Business)
ISSN: 0008-1256

Social capital in the growth of science-and-technologybased SMEs

Partanen, J.; Möller, K.; Westerlund, M.; Rajala, R.; Rajala, A.
2008 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

System supplier's customer strategy

Helander, A.; Möller, K.
2007 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Service packaging: key to successful provisioning of ICT business solutions

Hyötyläinen, M.; Möller, K.
2007 in JOURNAL OF SERVICES MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0887-6045

Marketing Research Traditions: Toward TheoreticalUnification or Pluralism?

Möller, Kristian
2007 in AUSTRALASIAN MARKETING JOURNAL (Elsevier BV)
ISSN: 1441-3582

Rise of strategic nets - New modes of value creation

Möller, K.; Rajala, A.
2007 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Market Driven Intangibles: Critical Indicators for Firm Performance Superiority in Small Open Economics

Tuominen, M.; Matear, S.; Möller, K.
2007 in LIIKETALOUDELLINEN AIKAKAUSKIRJA (Liiketaloustieteellinen Yhdistys Ry)
ISSN: 0024-3469

Marketing Mix Discussion - Is the Mix Misleading Us or are We Misreading the Mix?Comment on: The Marketing Mix revisited: Towards the 21st Century Marketing by E.Constantinides

Möller, K.
2006 in JOURNAL OF MARKETING MANAGEMENT (Taylor and Francis Ltd.)
ISSN: 0267-257X

Role of Competences in Creating Customer Value: A Value-Creation Logic Approach

Möller, K.
2006 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Role of Knowledge in Value Creation in Business Nets

Möller, K.; Svahn, S.
2006 in JOURNAL OF MANAGEMENT STUDIES (Wiley-Blackwell)
ISSN: 0022-2380

Role of References in Business Marketing - Towards a Normative Theory of Referencing

Salminen, R.; Möller, K.
2006 in JOURNAL OF BUSINESS-TO-BUSINESS MARKETING (Routledge)
ISSN: 1051-712X

High-tech Marketing: Fact or Fiction

Gronhaug, K.; Möller, K.
2005 in LIIKETALOUDELLINEN AIKAKAUSKIRJA (Liiketaloustieteellinen Yhdistys Ry)
ISSN: 0024-3469

Strategic business nets - their type and management

Möller, K.; Rajala, A.; Svahn, S.
2005 in JOURNAL OF BUSINESS RESEARCH (Elsevier Inc.)
ISSN: 0148-2963

Managing in Emergence: Capabilities for Influencing the Birth of New Business Field

Möller, K.; Svahn, S.
2005 in Research in Competence-Based Management (Emerald Group Publishing Ltd.)
ISSN: 1744-2117

Exploration and Exploitation in Innovation Search: Resource Positioning Analysis in Assessing Firm Profitability

Tuominen, M.; Hyvönen, S.; Anttila, M.; Kajalo, S.; Rajala, A.; Möller, K.; Matear, S.; Greenley, G.; Hooley, G.
2005 in Finanza Marketing e Produzione (Emerald Group Publishing Ltd.)
ISSN: 1593-2230

Crossing East-West boundaties: Knowledge sharing in intercultural business networks

Möller, K.
2004 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

How Does Adaptability Drive Firm Innovativeness?

Tuominen, Matti; Rajala, Arto; Möller, Kristian
2004 in JOURNAL OF BUSINESS RESEARCH (Elsevier Inc.)
ISSN: 0148-2963

Market-Driving versus Market-Driven: Divergent Roles of Market Orientation in Business Relationships

Tuominen, Matti; Rajala, Arto; Möller, Kristian
2004 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Management of Hybrid Organisations: a case study in retailing

Mitronen, Lasse; Möller, Kristian
2003 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Business suppliers' value creation potential.A capability-based analysis

Möller, K.; Törrönen, P.
2003 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Managing strategic nets: A capability perspective

Möller, Kristian; Svahn, Senja
2003 in MARKETING THEORY (SAGE Publications Ltd)
ISSN: 1470-5931

Assessing Innovativeness through Organisational Adaptability: A Contingency Approach

Tuominen, M.; Rajala, A.; Möller, K.; Anttila, M.
2003 in INTERNATIONAL JOURNAL OF TECHNOLOGY MANAGEMENT (Inderscience Enterprises Ltd)
ISSN: 0267-5730

Beautiful exit

Alajoutsijärvi, K.; Möller, K.; Tähtinen, J.
2000 in EUROPEAN JOURNAL OF MARKETING (Emerald Group Publishing Ltd.)
ISSN: 0309-0566

Relationship Marketing Theory: Its Roots and Direction

Möller, K.; Halinen, A.
2000 in JOURNAL OF MARKETING MANAGEMENT (Taylor and Francis Ltd.)
ISSN: 0267-257X

Intraorganizational Relationships and Operational Performance

Tuominen, M.; Möller, K.
2000 in JOURNAL OF STRATEGIC MARKETING (Routledge)
ISSN: 0965-254X

Relevance of Focal Nets in Understanding the Dynamics of Business Relationships

Alajoutsijärvi, K.; Möller, K.; Rosenbröijer, C-J.
1999 in JOURNAL OF BUSINESS-TO-BUSINESS MARKETING (Routledge)
ISSN: 1051-712X

Organizing Marketing in Industrial High-Technology Firms

Möller, K.; Rajala, A.
1999 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Business Relationships and Networks: Managerial Challenge of Network Era

Möller, K.; Halinen, A.
1999 in INDUSTRIAL MARKETING MANAGEMENT (ELSEVIER SCIENCE INC)
ISSN: 0019-8501

Competitive positioning and the resource-based view of the firm

Hooley, G.; Broderick, A.; Möller, K.
1998 in JOURNAL OF STRATEGIC MARKETING (Routledge)
ISSN: 0965-254X

Finnish Consumers in Transition

Laaksonen, P.; Laaksonen, M.; Möller, K.
1998 in INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING (Elsevier)
ISSN: 0167-8116

Book section, Chapters in research books

Market Innovation: Renewal of Traditional Industrial Networks

Nenonen, Suvi; Möller, Kristian; Storbacka, Kaj
2017
ISBN: 978-3-319-43378-3

Relationships and Networks

Möller, Kristian
2016
ISBN: 978-1-47390-400-2

Relationships and networks

Möller, Kristian
2010
ISBN: 978-1-84920-465-1

Strategiset liiketoimintaverkot - hyödyt ja haasteet

Möller, K.; Rajala, A.
2009
ISBN: 951-0-34737-9

The marketing theory or theories into marketing?Plurality of research traditions and paradigms

Möller, K.; Pels, J.
2009
ISBN: 978-1-84787-505-1

Marketing Research Traditions: Toward Theoretical Unification or Pluralism?

Möller, K.
2008
ISBN: 9524762380
ISSN: 0788-6705

Hi-Tech Marketing: Fact of Fiction?

Gronhaug, K; Möller, K.
2007
ISBN: 813141191X

Liiketoimintaosaaminen ja tohtorikoulutus

Hedvall, M-B.; Möller, K.
2006
ISBN: 9529199686

Networked value creation in health care services: Exploratory reflections

Möller, K.; Järvensivu, T.; Rajala, A.
2006

Strategiset yritysverkot ja verkostojohtamisen haasteet

Möller, K.; Rajala, A.; Svahn, S.
2006
ISBN: 9529199686

Is the Industrial Interaction and Network Approach Valid for High-Velocity Environment?

Blomqvist, K.; Tikkanen, J.; Möller, K.
2002

Managing Value Prosition from a Customer Relationship Perspective

Helander, A.; Möller, K.
2002

Network Management as a Set of Dynamic Capabilities

Möller, K.; Svahn, S.; Rajala, A.; Tuominen, M.
2002

Organising Marketing in Industrial High-Tech Firms

Möller, K.; Rajala, A.
2002
ISBN: 1-86152-769-1

Knowledge Creation in Business Networks

Möller, K.; Svahn, S.
2002

Management in Strategic Nets

Möller, K.; Rajala, A.; Svahn, S.
2002

The Role of References in International Business Marketing

Salminen, R.; Möller, K.
2002

Role of Internet-based Technologies in Managing System Supplier-Customer Relationships

Helander, A.; Möller, K.
2001

Management of Hybrid Organisations

Mitronen, L.; Möller, K.
2001

Verkostojohtaminen

Möller, K.
2001
ISBN: 952-14-0422

Business-to-business marketing

Möller, K.; Wilson, D.T.
2001
ISBN: 1-86152-161

Customer Intimacy through Intra-Firm Relationship Governance

Tuominen, M.; Rajala, A.; Möller, K.
2001

Market Orientation vis-à-vis Market Adaptation

Tuominen, M.; Rajala, A.; Möller, K.
2000

Beautiful Exit

Alajoutsijärvi, K.; Möller, K.; Tähtinen, J.
1999

Business Marketing

Möller, K.; Wilson, D.
1999

Role of Motives and Attributes in Consumer Motion Picture Choice

Möller, K.; Karppinen, P.
1999

Managing Business Relationships and Networks

Möller, K.
1999

Roles of Marketing in High Technology Firms

Rajala, A.; Möller, K.
1999
ISBN: 0-7623-0318

Relationship Marketing

Möller, K.; Halinen-Kaila, A.
1998

Relationship Marketing

Möller, K.; Halinen-Kaila, A.
1998

Adaptive Cycle of Strategy.Retrospect and Prospect of the Miles and Snow Typology

Tuominen, Matti; Möller, Kristian; Anttila, Mai
1998

Macro Network Dynamics - The Evolution of the Flat Glass Industry

Uusitalo, O.; Möller, K.
1998

Relationships Marketing in High Technology Context

Rajala, A.; Möller, K.; Tuominen, M.
1997

Business to Business Marketing

Möller, K.; Wilson, D.
1996

Introduction

Möller, K.; Wilson, D.
1995
ISBN: 0-7923-9504

Business Relationships - An Interaction Perspective

Möller, K.; Wilson, D.
1995
ISBN: 0-7923-9504

Business to Business Marketing

Möller, K.; Wilson, D.
1995
ISBN: 0-415-09395

Interaction and Network Approach to Business Marketing

Möller, K.; Wilson, D.
1995
ISBN: 0-7923-9504

From Marketing Departments to Lean Structures

Rajala, A.; Möller, K.; Anttila, M.
1995

Dynamics of Relationship Development

Wilson, D.; Möller, K.
1995
ISBN: 0-7923-9504

Managerial Implications and Challenges

Wilson, D.; Möller, K.
1995
ISBN: 0-7923-9504

Die Interaktionsperspektive im Investitionguter-Marketing

Möller, K.; Wilson, D.T.
1994

Interorganizational Marketing Exchange

Möller, Kristian
1994
ISBN: 0-7923-9388

Business strategy during dramatic environmental change: a network approach for analysing firm-level adaptation to the Soviet economic reform

Salmi, Asta; Möller, Kristian
1994
ISBN: 0-12-139165-5

The Cultural Factor and the Formation of International Business Relationships in Industrial Markets

Törnroos, J-Å.; Möller, K.
1993
ISBN: 1-55938-407

Middle Range Theories of Industrial Purchasing Strategies

Möller, K.; Woodside, A.G.
1992
ISBN: 1-55938-364

Research traditions in marketing

Möller, Kristian
1992

Conference proceedings

Role of networks in green innovation in resource intensive businesses

Lampikoski, Tommi; Möller, Kristian
2013

Market innovation: Renewal of traditional industrial networks

Nenonen, Suvi; Möller, Kristian; Storbacka, Kaj
2013

Innovation orchestration: Matching network types and orchestration profiles

Hurmelinna-Laukkanen, Pia; Möller, Kristian; Nätti, Satu
2011

Making a profit with R&D services - the critical role of relational capital

Kohtamäki, Marko; Partanen, Jukka; Möller, Kristian
2011

Value System Innovation in a Stagnant Industry

Laukkanen, M.; Möller, K.; Salo, J.
2010

Asiakasarvon strategiat arvonluonnin logiikkaan ja kyvykkyyksiin perustuvalähestymistapa

Möller, K.
2009

Towards a more social perspective of network management: An action research study on trust and commitment

Nykänen, Katri; Möller, Kristian; Järvensivu, Timo
2009

Global-Local Offering Management in Solution Business

Partanen, J.; Möller, K.; Rajala, A.; Immonen, J.; Nuojua, S.
2009

Metatheory of network management: A contingency perspective

Möller, Kristian; Järvensivu, Timo
2008

The Marketing Theory or Theories into Marketing?The Case for Pluralism versus Universality

Saren, M.; Möller, K.; Pels, J.
2008
ISBN: 1905593422

Balancing Innovation Resources for Value Creation

Tuominen, M.; Anttila, M.; Rajala, A.; Kajalo, S.; Westerlund, M.; Möller, K.
2008
ISBN: 1905593422

Strategic marketing and its effect on business performance in three European engineering countries

Jaakkola, M.; Parvinen, P.; Möller, K.
2007

Understanding health and social care networks: A value-creation framework

Järvensivu, Timo; Nykänen, Katri; Möller, Kristian
2007

Battle over marketing theory: Role of marketing mix in the relationships marketing era

Möller, Kristian
2007

Fostering innovations in the SME context: a network perspective

Möller, Kristian; Partanen, Jukka; Rajala, Risto; Westerlund, Mika
2007

Service Myopia?A New Recipe for Client-Provider Value Creation

Möller, K.; Rajala, R.; Westerlund, M.
2007

What is a business actor - how customers perceive contemporary suppliers and distributors?

Möller, Kristian; Elo, Maria
2007

A Value Creating Networks in Welfare and Social Services

Möller, K.
2007

New Service Development and Client-Provider Collaboration.Case: Elderly Care Services in Japan and Finland

Rajala, A.; Pirnes, H.; Hagino, H.; Möller, K.
2007
ISBN: 1877156299

Ambidextrous Organizations and Stakeholder Value Creation

Tuominen, M.; Tikkanen, H.; Möller, K.; Rajala, A.; Kajalo, S.; Westerlund, M.
2007

Customer-supplier value creation strategies in service business: Going beyond the product service dichotomy

Westerlund, M.; Rajala, A.; Möller, K.; Rajala, R.
2007

Marketing Resources and Customer Value Delivery

Tuominen, M.; Hyvönen, S.; Kajalo, S.; Rajala, Arto; Möller, Kristian; Matear, S.; Hooley, G.
2006

Managing Marketing Resources for Stakeholder Value: A Relational View

Tuominen, M.; Kajalo, S.; Anttila, M.; Rajala, A.; Möller, K.; Hyvönen, S.; Matear, S.; Hooley, G.
2006

Role of social capital in the growth of science and technology driven SMEs

Möller, K.; Partanen, J.; Westerlund, M.; Rajala, A.; Rajala, R.; Svahn, S.
2005
ISBN: 1740674251

Role of partnerships and networks in SME innovation and growth

Möller, Kristian; Partanen, Jukka; Rajala, Arto; Westerlund, Mika; Rajala, Risto; Svahn, Senja
2005
ISBN: 9090198369

Discovering Social Capital and Value Delivery in Business Markets: A Multi-Country Research Odyssey

Tuominen, M.; Kajalo, S.; Hyvönen, S.; Möller, K.; Matear, S.; Hooley, G.
2005
ISBN: 1740674251

Sharpening the Edge of Market Driven Intangibles and Innovations

Tuominen, M.; Anttila, M.; Hyvönen, S.; Rajala, A.; Kajalo, S.; Möller, K.; Matear, S.; Greenley, G.; Hooley, G.
2005

Exploration and Exploitation in Innovation Search: Resource Positioning Analysis in Assessing Firm Profitability

Tuominen, Matti; Hyvönen, S.; Anttila, M.; Kajalo, S.; Rajala, A.; Möller, K.; Matear, S.; Greenley, G.; Hooley, G.
2005

Market Driven Intangibles and Sustainable Performance Advantages

Tuominen, M.; Matear, S.; Kajalo, S.; Hyvönen, S.; Rajala, A.; Möller, K.; Greenley, G.E.; Hooley, G.
2005

Divergent roles of collective action in software business

Westerlund, Mika; Rajala, Risto; Möller, Kristian
2005
ISBN: 9090198369

Marketing Assets, Capabilities and Competitive Positioning

Hooley, G.; Beracs, J.; Cadogan, J.W.; Douglas, S.; Fahy, J.; Fonfara, K.; Gabbott, M.; Greenley, G.; Kasper, H.; Matear, S.; Möller, K.; Muehlbacher, H.; Snoj, B.; Theoharakis, V.; Tsarenko, Y.; Yau, O.H.M.
2004

Market Driven Intangibles: Critical Indicators for Firm Performance Superiority in Small Open Economies

Tuominen, M.; Matear, S.; Hyvönen, S.; Rajala, A.; Kajalo, S.; Möller, K.; Greenley, G.; Hooley, G.
2004
ISBN: 0-475-2215-1

Business Innovation and Channel Collaboration: Driving Forces in Firm Value Delivery

Tuominen, M.; Rajala, A.; Möller, K.
2004

Market Related Assets and Capabilities: Construct Creation and Scale Validation

Tuominen, M.; Hyvönen, S.; Anttila, M.; Möller, K.; Rajala, A.; Greenley, G.
2004

Managing in emergence: Capabilities for influencing the birth of new business fields

Möller, Kristian; Svahn, Seija
2003
ISBN: 8270425761

Crossing Cultural Boundaries: Knowledge Sharing in Intercultural Business Networks

Möller, K.; Svahn, S.
2003

Building Competitive Advantage and Superior Performance on Market Related Capability

Tuominen, M.; Hyvönen, S.; Rajala, A.; Möller, K.
2003

The evolution of business nets and capabilities - a longitudinal study in the ICT sector

Törmänen, Arla; Möller, Kristian
2003
ISBN: 8270425761

Business suppliers' value creation potential: empirical analysis

Törrönen, Pekka; Möller, Kristian
2003
ISBN: 8270425761

Managing ValueNets: A Capability Perspective

Möller, K.; Svahn, S.; Rajala, A.
2002

Management in Strategic Business Nets

Möller, K.; Rajala, A.; Svahn, S.
2002

Network Management as a Set of Dynamic Capabilities

Möller, K.; Rajala, A.; Svahn, S.
2002

Crossing cultural boundaries: knowledge sharing in intercultural business networks

Möller, Kristian; Svahn, Senja
2002

Role of knowledge in the value creation in business nets

Möller, Kristian; Svahn, Senja
2002

Customer-Led and Market-Oriented: A Strategic Learning Perspective

Tuominen, M.; Rajala, A.; Möller, K.
2002

Market Adaptation through Market Orientation

Tuominen, M.; Rajala, A.; Anttila, M.; Möller, K.
2002

Market orientation: a promising metaphor for culture and collaboration in industrial networks

Tuominen, Matti; Rajala, Arto; Möller, Kristian
2002

A Net is a Net or Is It?

Möller, K.; Rajala, A.
2001

Market-Based Capability Drivers for Product Innovation Management

Tuominen, Matti; Anttila, Mai; Möller, Kristian; Rajala, Arto
2001
ISBN: 951-764-558

Integrated Model of Market Orientation, Product Innovation and Market Adaptation

Tuominen, M.; Rajala, A.; Möller, K.
2001

Pricing Strategies and Practices of High-Technology Companies

Anttila, M.; Möller, K.
2000
ISBN: 90-5892-003

Network management in retailing: quest for hybrid organisation

Mitronen, Lasse; Möller, Kristian
2000

Value creation networks in mobile telecommunications: Creation and management of strategic nets

Möller, Kristian; Pasanen, Olli; Rajala, Arto
2000

Business suppliers' value creation potential: a conceptual analysis

Möller, Kristian; Törrönen, Pekka
2000

Competence-Based Adaptability Innovativeness Interplay

Tuominen, M.; Anttila, M.; Möller, K.; Rajala, A.
2000

Adaptive Capability and Operational Performance

Tuominen, M.; Rajala, A.; Möller, K.
2000

Entrepreneurial networking and marketing - dealing with people

Äyväri, Anne; Möller, Kristian
2000

Innovativeness in Adaptability Interface

Möller, K.; Rajala, A.; Tuominen, M.
1999

Intraorganizational Relationships, Innovativeness, and Operational Excellence

Rajala, A.; Tuominen, M.; Möller, K.
1999

Type of Customer Relationships, Organizational Design, and Company Performance

Tuominen, M.; Rajala, A.; Möller, K.
1999

Marketing Capability of Market Oriented Organizations

Tuominen, M.; Möller, K.; Anttila, M.
1999

Strategic Adaptability and Innovativeness

Tuominen, M.; Rajala, A.; Möller, K.; Anttila, M.
1999

Marketing Capability of Small Firms Operating in Networks

Äyväri, A.; Möller, K.
1999

Consumer versus Interorganizational Relationship Marketing

Möller, K.; Halinen-Kaila, A.
1998

Definition of Innovation The Unexpected Complexity of Non-assembled Products

Uusitalo, O.; Möller, K.
1998

Marketing High Technology

Rajala, A.; Möller, K.
1997

Marketing capability

Tuominen, M.; Möller, K.; Rajala, A.
1997

Market orientation

Tuominen, M.; Möller, K.
1996

Historical Determination of a Business Network - The Case of the Flat Glass Industry

Uusitalo, O.; Möller, K.
1996

Assessing Market Orientation in High Technology Companies

Anttila, M.; Möller, K.; Rajala, A.
1995

Assessing Market Orientation in High Technology Companies

Anttila, M.; Möller, K.; Rajala, A.
1995

Winning and Defending a Global Market Position

Möller, K.; Vesterinen, I.; Rajala, A.
1995

System Sale Success.An Analysis of System Sale as an Outcome of Buyer-Seller Interaction Process

Kotsalo-Mustonen, A.; Möller, K.
1994

Roles of Marketing in High Technology Firms

Rajala, A.; Möller, K.
1994

Industrial Marketing As 'Politics'

Möller, Kristian
1992

Non-refereed scientific articles

Unrefereed journal articles

Managing in the Network Economy

Möller, Kristian
2006 in European Business Forum (European Marketing Academy (EMAC))
ISSN: 1469-6460

Tulevaisuus on verkonkutojien

Möller, Kristian; Rajala, Arto; Svahn, Senja
2002 in Economic Trends (European Marketing Academy (EMAC))

Book section

Markkinoinnin tutkimuksen ja opetuksen kehitys 1950-2005

Möller, Kristian
2010
ISBN: 978-952-488-377-1

Knowledge-Intensive Service Activities Facilitating Innovation in the Software Industry

Forssén, M-K.; Heikkonen, M.; Hietala, J.; Hänninen, O.; Kontio, J.; Rajala, R.; Westerlund, M.; Rajala, A.; Leminen, S.; Möller, K.; Rajahonka, M.
2005

Strategisten yritysverkkojen tyypit ja johtamisen haasteet - STRATNET

Möller, K.; Rajala, A.; Svahn, S.
2002
ISBN: 952-457-050-5
ISSN: 1239-1336

Scientific books (monographs)

Book

Tulevaisuutena liiketoimintaverkot.Johtaminen ja arvonluonti

Möller, K.; Rajala, A.; Svahn, S.
2004
ISBN: 951-817-851-8

Book (editor)

Verkostot liiketoiminnan kehittämisessä

Valkokari, Katri; Hyötyläinen, Raimo; Kulmala, Harri I.; Malinen, Pekka; Möller, Kristian; Vesalainen, Jukka
2009
ISBN: 978-951-0-34737-9

Business Marketing

Möller, K.; Wilson, D.
1995
ISBN: 0-7923-9504

Publications intended for professional communities

Article in professional journal

Strategiset yritysverkot ja niiden johtaminen

Rajala, A.; Möller, K.; Svahn, S.
2003 in HETKY Helsingin Tietojenkäsittely-yhdistys ry Hetkyn jäsenlehti (Unknown Publisher)
ISSN: 1458-4816

Tulevaisuus on verkonkutojien

Svahn, S.; Möller, K.; Rajala, A.
2002 in eXBa (Unknown Publisher)
ISSN: 1458-137X

Published development or research report

How to change the world : towards game changer networks for green innovations

Lampikoski, Tommi; Möller, Kristian
2012

Metatheory of network management: A contingency perspective

Järvensivu, T.; Möller, K.
2008

Service packaging: key to successful production of complex ICT business services

Hyötyläinen, M.; Möller, K.
2006

Business nets : classification and management mechanisms

Möller, K.; Rajala, A.
2006

Essays on Capabilities Based Marketing and Competitive Superiority

Anttila, M.; Hyvönen, S.; Möller, K.; Rajala, A.; Tuominen, M.
2003

Role of Knowledge in the Value Creation in Business Nets

Möller, K.; Svahn, S.
2003

Managing in Emergence: Capabilities for Influencing the Birth of New Business Fields

Möller, K.; Svahn, S.
2003

Crossing East-West Boundaries: Knowledge Sharing in Intercultural Business Networks

Möller, K.; Svahn, S.
2003

Network Management as a Set of Dynamic Capabilities

Möller, K.; Svahn, S.; Rajala, A.
2002

Strategic Business Nets - Their Types and Management

Möller, K.; Rajala, A.; Svahn, S.
2002

Business Suppliers´ Value-creation Potential

Möller, K.; Törrönen, P.
2002

Moderating Effects of Internal and External Strategic Postures on the Adaptability - Innovativeness Interplay

Tuominen, M.; Rajala, A.; Möller, K.; Anttila, M.
2000

Business Marketing as 'Politics'

Möller, Kristian
1999

Innovativeness in Adaptability Interface

Tuominen, M.; Rajala, A.; Möller, K.; Anttila, M.
1999

Marketing Capability of Small Firms Operating in Networks

Äyväri, Anne; Möller, Kristian
1999

Organizing Marketing in Industrial High-Technology Firms

Möller, K.; Rajala, A.
1998

Business Marketing

Möller, Kristian
1998

Marketing Capability - Market Orientation Interplay - An Empirical Analysis within Industrial Context

Tuominen, M.; Möller, K.; Anttila, M.
1998

Competitive Positioning and the Resource Based Based View of the Firm

Hooley, G.; Möller, K.; Broderick, A.
1997

Relationship Marketing

Möller, K.; Halinen-Kaila, A.
1997

Strategy and Adaptive Capability of the Firm, A State-of-the-Art Review of the Miles and Stones Typology

Tuominen, M.; Möller, K.; Anttila, M.
1997

PKT-yritysten markkinointiosaaminen

Ylikortes, K.; Möller, K.
1996

Liikeidea-analyysi

Lokka, J.; Möller, K.
1994

Dominant Roles of Marketing in High Technology Firms

Rajala, A.; Möller, K.
1994

Research Approaches as Decision Heuristics in Marketing Research

Möller, K.; Ranta, T.
1993

Interorganizational Marketing Exchange

Möller, Kristian
1993

Interorganizational Marketing Exchange

Möller, Kristian
1992

Strategic Buying

Möller, K.; Wilson, D.T.
1992

Interaction and Network Approach to Business Marketing

Möller, K.; Wilson, D.T.
1992

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