Lauren Beitelspacher

Academic Division: MarketingLauren Skinner Beitelspacher (Ph.D., University of Alabama) is an Assistant Professor in the Marketing Division at Babson College. Her research interests include: b​uyer-supplier relationships, retail management, and the retail supply chain. Her work has been published in numerous scholarly journals including: Journal of Applied Psychology, Journal of Retailing, Journal of the Academy of Marketing Science, Journal of Business Research, and Industrial Marketing Management. She has also presented her work at numerous conferences and won several best paper in track awards at the Society for Marketing Advances and Academy of Marketing Science. Her research concentrates specifically on the relationships with retailers and manufacturers. Whenever possible, her research focuses in the athletic, outdoor, and sporting goods industry. Lauren has contributed to several marketing and retailing textbooks. ​Lauren''s teaching interests include: principles of marketing, retail management, business-to-business marketing, and personal selling. Lauren is also actively involved in the marketing community. She is the Secretary/Treasurer for the Academy of Marketing Science. In addition, she is the co-chair of Retail and Pricing Special Interest Group for the American Marketing Association. Lauren is also currently co-chairing the Mary Kay Dissertation Competition for the Academy of Marketing Science. Lauren was awarded "Outstanding Marketing Graduate Student" and the "Award for Excellence in Research by a Doctoral Student" at the University of Alabama. She was a 2006 AMA Sheth Doctoral Consortium Fellow. Lauren was named "Top 40 under 40" in 2011 by the Birmingham Business Journal. She was also awarded "Marketer of the Year" in 2011 by Birmingham Chapter of the American Marketing Association. In her free time, Lauren enjoys spending time with her husband, two daughters, and dog.

Academic Degrees

• Ph D, Manderson Graduate School of Business, The University of Alabama
• MBA, Samford University
• BSM, Tulane University

Academic Interests

Retail; Supply Chain Management

c

Awards & Honors

2016 - TIF Grant Recipient, CELT Babson College

2016 - Direct Selling Education Foundation Fellow, Direct Selling Education Foundation

2016 - 40 under 40 Best Business Professors, Poets & Quants

2013 - Bartlett Award for Industry Research, Portland State University

2011 - Top 40 Under 40, Birmingham Business Journal

2010 - Marketer of the Year, Birmingham American Marketing Association

2010 - Stanley C. Hollander Award, Academy of Marketing Science

2008 - Watson Little Memorial Award, University of Alabama

2007 - Outstanding Doctoral Student in Research, College of Business Administration

2007 - Outstanding Marketing Graduate Student, American Marketing Association Birmingham Chapter

2006 - Doctoral Consortium Fellow, Society for Marketing Advances

2006 - Sheth Foundation Doctoral Consortium Fellow, AMA