Mark Jenkins

Prior to joining Cranfield held positions at Nottingham University Business School, Massey Ferguson Ltd and the Lex Service Group.

Current activities

Mark''s teaching, research and consulting activities focus on the areas of competitive strategy, and innovation. He is the author of a number of books on strategic management issues, including Performance at the Limit: Business Lessons from Formula 1 Motor Racing, Advanced Strategic Management _and _The Customer Centred Strategy. He has published numerous journal articles and is on the editorial boards of Long Range Planning, Organization Studies and the Journal of Management Studies.  He has a particular expertise in the area of motorsport which he uses in both his teaching, consulting and research activities. He is a Council member of the Society for Advanced Management Studies (SAMS). He has been a member of the Research Excellence Framework (REF2014) and Research Assessment Exercise (RAE2008) panel for Business and Management. He has also been chairman of the Case Centre (formerly European Case Clearing House) and external advisor to Institute for the Masters of Wine.

Clients

Henkel, GKN, Morgan Advanced Materials, JCB, Millbrook, FIA, MIA, Cabinet Office, Kuhne & Nagel, Unilever, Sport England, Mars, AT&T, BT, Colgate Palmolive, Comprehensive Test Ban Treaty Organization, Daylay Foods, Ernst & Young, European Bank for Reconstruction and Development, Farnell Electronics, Freshfields Bruckhaus Deringer, Lufthansa, Masterfoods, Mitie, Philip Morris International, Samaritans, SASOL, Sodexho, Sun Microsystems, T-Mobile, Tesco Stores, United Biscuits.

Articles In Journals

• [Bourne H, Jenkins M & Parry E. (2018) Mapping espoused organizational values, Journal of Business Ethics, Online First.]
• [Jenkins M & Tallman S (2015) The geography of learning: Ferrari Gestione Sportiva 1929-2008, Journal of Economic Geography, 16 (2) 1-24.]
• [Jenkins M (2014) Innovate or imitate? The role of collective beliefs in competences in competing firms, Long Range Planning, 47 (4) 173-185.]
• [Bourne H & Jenkins M (2013) Organizational Values: A Dynamic Perspective, Organization Studies, 34 (4) 495-514.]
• [Jenkins M & Tallman S (2010) The shifting geography of competitive advantage: Clusters, networks and firms, Journal of Economic Geography, 10 (4) 599-618.]
• [Jenkins M (2010) Technological Discontinuities and Competitive Advantage: A Historical Perspective on Formula 1 Motor Racing 1950-2006, Journal of Management Studies, 47 (5) 884-910.]
• Jenkins M (2010) Why sometimes going off strategy is how you win, HBR Blog Network (9 August).
• [Ambrosini V, Collier N & Jenkins M (2009) A configurational approach to the dynamics of firm level knowledge, Journal of Strategy and Management, 2 (1) 4-30.]
• [Partington DL & Jenkins M (2007) Deconstructing scholarship: an analysis of research methods citations in the organizational sciences, Organizational Research Methods, 10 (3) 399-416.]
• Bourne H & Jenkins M (2005) Eliciting managers'' personal values: an adaptation of the laddering interview method, Organizational Research Methods, 8 (4) 410-428.
• Jenkins M (2004) Innovative management: superior performance in changing times, European Business Journal, 16 (1) 10-19.
• Jenkins M (2004) Innovative Management: superior performance in changing times, European Business Journal, 16 (1) 10-19.
• Tallman S, Jenkins M, Henry N & Pinch S (2004) Knowledge, clusters, and competitive advantage, Academy of Management Review, 29 (2) 258-271.
• Pinch N, Henry N, Jenkins M & Tallman S (2003) From ''industrial districts'' to ''knowledge clusters'': A model of knowledge dissemination and competitive advantage in industrial agglomerations, Journal of Economic Geography, 3 (4) 373-388.
• Balogun J & Jenkins M (2003) Re-conceiving Change Management: A Knowledge-Based Perspective, European Management Journal, 21 (2) 247-257.
• Jenkins M (2002) A Long Hot Summer for Formula 1, Management focus (18) 13-15.
• [Jenkins M & Floyd S (2001) Trajectories in the Evolution of Technology: A Multi-level Study of Competition in Formula 1 Racing, Organization Studies, 22 (6) 945-969.]
• Braganza A & Jenkins M (2001) Knowledge Management: Strategy and Implementation, Mergers & Acquisitions.
• Jenkins M (2001) Technology Clusters and Knowledge Architecture, Management focus (16) 21-23.
• Jenkins M (1998) Formula 1 Management, Trendsetter (5).
• Jenkins M & Johnson G (1997) Linking Managerial Cognition and Organisational Performance: A Preliminary Investigation using Causal Maps, British Journal of Management, 8 (S1) 77-90.
• Mcdonald M & Jenkins M (1997) Market Segmentation: Organisational Archetypes and Research Agendas, European Journal of Marketing, 31 (1) 09-24.
• Jenkins M & Johnson G (1997) Entrepreneurial Intentions and Outcomes: A Comparative Causal Mapping Study, Journal of Management Studies, 34 (6) 895-920.
• Jenkins M (1997) Winning Formulas, Management focus (9) 10-11.
• Jenkins M (1996) Making Sense of Customers: An Evaluation of the Role of the Customer in the Subjective Strategies of Senior Managers, Journal of Strategic Marketing, 4 (2) 95-115.
• Jenkins M (1994) Thinking about growth: A cognitive mapping approach to understanding small business development, Small Business and Enterprise Development, 1 (1) 29-37.
• Jenkins M & Harrison SK (1991) Focus Group: A discussion, British Food Journal, 92 (9) 33-37.
• Jenkins M & Thoele D (1991) The Delphi technique: Forecasting in turbulent times, Graduate Management Research, 5 (4) 30-42.

Conference Papers

• Jenkins M (2011) Mechanisms for creating architectural knowledge. In: Academy of Management Annual Meeting 2011, San Antonio, Texas, 12 August 2011.
• Bourne H & Jenkins M (2009) The dynamics of values in organizations. In: Academy of Management Annual Meeting, 2009**, Chicago, IL, 7-11 August 2009.
• Bourne H & Jenkins M (2008) Values in organizations. In: Academy of Management Annual Meeting, 2008, Anaheim, 8 August 2008.
• Jenkins M (2008) Ungluing sticky knowledge: the dynamics of knowledge based competitive advantage. In: Strategic Management Society Annual International Conference, Cologne, 12 October 2008.
• Jenkins M (2008) Teaching strategy in executive education programmes. In: Strategic Management Society Annual International Conference, Cologne, 12 October 2008.
• Jenkins M & Pasternak K (2007) Formula 1 Motor Racing: the power of rich sports analogies in teaching practitiioners and students.. In: Academy of Management Annual Meeting, 2007**, Philadelphia, PN, 3-8 August 2007.
• Ambrosini V, Bowman C, Collier N, Jenkins M & Schoenberg R (2006) Single loop and double loop dynamic capabilities: An exploration of how firms change. In: The Practice of Dynamic Capabilities: Theory Development and Research Workshop , Lancaster, 4 May 2006.
• Ambrosini V, Jenkins M & Collier N (2005) Knowledge archetypes: a configuration approach to the dynamics of firm level knowledge. In: Strategic Management Society 25th Annual International Conference, Orlando.
• Partington D & Jenkins M (2004) Deconstructing scholarship: An analysis of citation usage in the organizational sciences. In: Academy of Management Annual Meeting, New Orleans.
• Filsner G, Jenkins M & Henry N (2004) New firm formation in industry clusters: co-evolution of resources and organizational population. In: British Academy of Management Conference, St Andrews.
• Partington D & Jenkins M (2003) Reviewing the literature or picking an argument: a typology of literature usage in academic publications. In: British Academy of Management Conference, Harrogate.
• Jenkins M & Collier N (2002) Managing the knowledge based firm in a knowledge based cluster. In: EURAM 2nd annual conference, Stockholm.
• Jenkins M (2002) The Race to Learn from the Competition: Competitive Knowledge Generation in Formula One Racing. In: World Strategy Congress, Oxford.
• Jenkins M (2002) US Motorsport Market. In: Motorsport Industry Association ''USA Day'', Corby.
• Jenkins M (2002) Competitive Knowledge Generation: The Case of F1 Motorsport. In: Society of Competitive Intelligence Professionals (SCIP) meeting, London.
• Jenkins M (2001) The role of knowledge in achieving competitive advantage: the case of Formula One. In: Strategic Planning Society, Loughborough.
• Tallman S & Jenkins M (2001) Alliances, Knowledge Flows and Performance in Regional Clusters. In: IMD Conference Cooperative Strategies and Alliances: What we know 15 years later, Lausanne.
• Bourne H & Jenkins M (2001) Eliciting Personal Values of Senior Managers: A Development of the Laddering Technique. In: Academy of Management Annual Meeting, Washington, DC.
• Jenkins M (2001) Strategy as Knowledge Architecture: The Implications for Strategy Innovation. In: EGOS 17th Colloquium, Lyon.
• Balogun J & Jenkins M (2001) A Knowledge Based Perspective on Change Management. In: EGOS 17th Colloquium, Lyon.
• Balogun J & Jenkins M (2001) Re-conceiving Change Management: A Knowledge Based Perspective. In: British Academy of Management Conference, Cardiff.
• Jenkins M & Collier N (2001) A study of continuous innovation. In: British Academy of Management Conference, Cardiff.
• Bourne H & Jenkins M (2001) Using laddering to explore managers'' personal values: method, findings and implications. In: EIASM 8th International Workshop on Managerial and Organisational Cognition, Paris.
• Jenkins M (2001) Motorsport Valley - Britain''s Global Cluster. In: Cambridge University Institute of Manufacturing Conference, Cambridge.
• Jenkins M (2001) Codifying the Knowledge of your Competitors: A Study of Technological Innovation in Formula One Auto Racing. In: College on Organization Science Conference at INFORMS, Miami Beach.
• Jenkins M (2000) Technological Innovation as an Intra or Inter Organizational Process: The Case of Ferrari vs Britain''s Motorsport Valley. In: EGOS 16th Colloquium, Helsinki.
• Tallman S, Jenkins M, Henry N & Pinch S (1999) Knowledge Clusters and Competitive Advantage in Global Industries. In: 19th Annual Strategic Management Society Conference, Berlin.
• Henry N, Jenkins M, Pinch S & Tallman S (1999) Knowledge Clusters and Competitive Advantage. In: 7th International Conference on Multinational Firms, Paris.
• Jenkins M & Floyd S (1999) The Dynamics of Industry and Firm Level Knowledge: A Case Analysis of the Ground Effect Revolution in Formula One Racing. In: 1st International and 10th National Conference of the MESO Organisation Studies Group, Durham, NC.
• Jenkins M & Floyd S (1998) Staying on top in Formula One: the Inter-relationships between industry and firm level knowledge. . In: British Academy of Management Conference, Nottingham.
• Jenkins M & Floyd S (1998) Spinning Your Wheels or Winning the Race: Knowledge Resources and Advantage in Formula One Racing. In: Academy of Management Annual Meeting, San Diego.
• Jenkins M & Floyd S (1998) Knowledge Resources and Advantage in Formula One Racing. In: 18th Annual Conference of the Strategic Management Society, Orlando.
• Jenkins M (1998) The Formula One Constructors. In: Academy of Management Annual Meeting, San Diego.
• Ambrosini V, Bowman C & Jenkins M (1996) Stereotyping as Sensemaking: The Possibility of the Thought-Less Enterprise. In: 4th EIASM International Workshop on Managerial and Organisational Cognition, Stockholm.
• Jenkins M & Johnson G (1996) Linking managerial cognition and organisational performance: some insights from the retail sector. In: British Academy of Management Annual Conference, 1996, Birmingham, 16-18 September 1996.
• Jenkins M (1994) The implicit strategies of small business owner/managers. In: British Academy of Management Conference, Lancaster, 12 September 1994.
• Baker, S, Jenkins & M (1993) The role of values in the design and conduct of management research: perspectives on managerial and consumer cognition. In: British Academy of Management Conference, Milton Keynes, 8 September 1993.
• Jenkins & M (1993) Thinking about growth: A cognitive mapping approach to understanding small business development. In: Small Business and Small Business Development Conference, Leicester, 1 April 1993.
• Jenkins & M (1992) Making sense of growth: The case for an interpretive perspective. In: British Academy of Management Conference, Bradford, 8 September 1992.
• Johnson, G., Jenkins, M., Bailey, A., & Daniels & K (1992) Surfacing managerial understanding of strategy: An academic backwater or mainstream management research?. In: British Academy of Management Conference, Bradford, 8 September 1992.
• Jenkins M & de Vita FC (1991) Customer orientation: An investigation of small independent retailers. In: MEG Annual Conference, University of Wales.
• Jenkins M, Knox S & Knox S (1989) The PAGESS concept and retail growth strategies: Toward a framework for research. In: MEG Annual Conference, University of Glasgow.

Books

• Jenkins M, Pasternak K & West R (2016) Performance at the Limit: Lessons from Formula 1 Motor Racing Third Edition. Cambridge University Press, ed. 3.
• (2015) Advanced Strategic Management: A Multi-Perspective Approach.
• Jenkins M, Pasternak K & West R (2009) Performance at the Limit: Business Lessons from Formula 1 Motor Racing. Cambridge University Press, ed. 2nd edition.
• Henry N, Angus T, Jenkins M & Aylett C (2007) Motorsport Going Global: The Challenges Facing the World''s Motorsport Industry. Palgrave Macmillan.
• (2007) Advanced strategic management: A multiple perspective approach.
• Jenkins M, Ambrosini V & Collier N (2007) Advanced strategic management: Strategy as multiple perspectives. In: Advanced strategic management: a multiple perspective approach. Jenkins M, Ambrosini V, Collier N (ed.), Palgrave, p. 1-7, ed. 2nd.
• Jenkins M (2006) The Formula One constructors. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 673-684, ed. 7th - enhanced media edition text and cases.
• Jenkins M, Pasternak K & West R (2005) Performance at the Limit: Business Lessons from Formula 1 Motor Racing. Cambridge University Press, ed. 1st edition.
• Jenkins M (2005) The Formula 1 constructors. In: Strategy: Analysis and Practice: Text and Cases. J. McGee, H. Thomas & D. Wilson (ed.), McGraw-Hill, p. 224-236.
• Jenkins M (2005) Transforming the Prancing Horse. In: Strategy: Analysis and Practice : Text and Cases. J. McGee, H. Thomas & D. Wilson (ed.), McGraw-Hill, p. 237-244.
• (2002) Strategic Management: A Multiple Perspectives Approach.
• (2002) Entrepreneurship.
• (2002) Managerial Cognition.
• (2002) Can multiple perspectives on strategic management inform practice?.
• (2002) Strategy as multiples perspectives.
• (2002) Mapping Strategic Knowledge.
• Jenkins M (2002) Cognitive Mapping. In: Essential Skills for Management Research. Partington D (ed.), London: Sage Publications, p. 181-198, ed. 1.
• Tallman S & Jenkins M (2002) Alliances, knowledge flows and performance in regional clusters.. In: Cooperative Strategies and Alliances. Contractor F, Lorange P (ed.), Oxford: Pergamon, p. 163-187.
• Jenkins M (2002) The Formula One constructors. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 710-723, ed. 6th.
• Jenkins M & Collier N (2001) Best Practice Case Studies. In: The National Survey of Motorsport Engineering and Services. Pinch, N., Jenkins, M., Burridge, M., & Geach, N. (ed.), Warwicks: Stoneleigh Park, p. 63-114.
• Jenkins M (1999) Stewart Grand Prix. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 633-640, ed. 5.
• Jenkins M (1998) The Theory and Practice of Casual Maps. In: Managerial and Organizational Cognition: Theory, Methods and Research. Spender J, Eden C (ed.), Newbury Park, CA: Sage, p. 231-249.
• Jenkins M (1997) The Customer-Centred Strategy: Thinking Strategically About Your Customers. London: Pitman.
• Jenkins M (1995) Trade Marketing. In: Key Marketing Concepts. Meldrum, M., & McDonald, M. (ed.), Basingstoke, Hants: Macmillan.
• Jenkins M & Knox SD (1994) Contemporary Research Themes. In: Advances in Consumer Marketing. Jenkins M, Knox SD (ed.), London: Kogan Page, p. 15-19.
• (1994) Advances in Consumer Marketing.
• (1994) How Managers Define Consumer Markets.
• Jenkins M (1990) The art of self marketing. In: The Cambridge Careers Handbook, Cambridge: Cambridge University Careers Service.
• Jenkins M (1989) The art of self marketing. In: The Cambridge Careers Handbook, Cambridge: Cambridge University Careers Service.