Martin Christopher

Emeritus Professor of Marketing & Logistics at Cranfield School of Management

Biography

Cranfield School of Management

Martin’s work in the field of logistics and supply chain management has gained international recognition. He has published widely and his recent books include Logistics and Supply Chain Management and Business Operations Models. Martin co-founded the International Journal of Logistics Management and was its joint editor for 18 years. He is a regular contributor to conferences and workshops around the world.

At Cranfield, Martin chairs the Advisory Board of the Centre for Logistics and Supply Chain Management. The work of the Centre covers all aspects of logistics and supply chain management and offers both full-time and part-time Masters degree courses as well as extensive management development programmes. Research plays a key role in the work of the Centre and contributes to its international standing.

In addition to leading a number of on-going research projects in logistics and supply chain management, Martin is active as an advisor to many organisations and is non-executive director of LCP Consulting, a specialist consulting service in the fields of logistics and supply chain management.

Martin is an Emeritus Fellow of the Chartered Institute of Logistics and Transport. He is also a Fellow of the Chartered Institute of Purchasing and Supply. In 1988 he was awarded the Sir Robert Lawrence Gold Medal for his contribution to logistics education, in 1997 he was given the USA Council of Logistics Management's Foundation Award and in 2005 he received the Distinguished Service Award from the USA Council of Supply Chain Management Professionals. In 2007 he was appointed a Foundation Professor of the UK Chartered Institute of Purchasing and Supply and in 2008 was awarded the Institute's Swinbank Award for lifetime achievement.

He is Visiting Professor/Guest Professor at a number of Universities in Europe and Asia/Pacific.

Articles In Journals

  • Rossi S, Colicchia C, Cozzolino A & Christopher M (2013) The logistics service providers in eco-efficiency innovation: an empirical study, Supply Chain Management: An International Journal, 18 (6) 583-603.
  • Christopher M, Mena C, Khan O & Yurt O (2011) Approaches to managing global sourcing risk, Supply Chain Management: An International Journal, 16 (2) 67-81.
  • Godsell J, Diefenbach T, Clemmow C, Towill D & Christopher M (2011) Enabling supply chain segmentation through demand profiling, International Journal of Physical Distribution and Logistics Management, 41 (3) 296-314.
  • Juttner J, Christopher MG & Godsell J (2010)
  • A Strategic Framework for Integrating Marketing and Supply Chain Strategies International Journal of Logistics Management, The, 21 (1) 104-126.
  • Datta P & Christopher M (2010) Information Sharing and Coordination Mechanisms for Managing Uncertainty in Supply Chains: A Simulation Study, International Journal of Production Research.
  • Juttner U, Christopher M & Godsell J (2010) A strategic framework for integrating marketing and supply chain strategies, International Journal of Logistics Management, The, 21 (1) 104-126.
  • Christopher Martin & Gaudenzi Barbara (2009) Exploiting Knowledge across Networks through Reputation Management., Industrial Marketing Management, 38 (2) 191-197.
  • Khan O, Christopher M & Burnes B (2008) The impact of product design on supply chain risk: A case study', International Journal of Physical Distribution and Logistics Management, 38 (5) 412-432.
  • Datta P, Christopher M & Allen P (2007) Agent-based modelling of complex production/distribution systems to improve resilience, 10 (3) 187-203.
  • Christopher M, Khan O, Mena C & Palmer A (2007) Understanding the true costs of global sourcing, Supply Chain Standard.
  • Christopher M & Towill D (2007) Do not lean too far - evidence from the first decade, 2 (4) 406-424.
  • Butler C & Christopher M (2007) Katoen Natie (KTN) enters Asia, Supply Chain Forum, 8 (2) 92-97.
  • Juttner U, Christopher M & Baker S (2007) Demand chain management - integrating marketing and supply chain management, Industrial Marketing Management, 36 (3) 377-392.
  • Towill Denis R & Christopher Martin (2007) Do not lean too far – evidence from the first decade..
  • Juttner U, Godsell J & Christopher M (2006) Demand Chain Alignment Competence - Delivering Value Through Product Life Cycle Management, Industrial Marketing Management, 35 (8) 989-1001.
  • Christopher M, Peck H & Towill D (2006) A taxonomy for selecting global supply chain strategies, International Journal of Logistics Management, The, 17 (2) 277-287.
  • Christopher M, McCullen P & Towill D (2006) The F1 supply chains: Adapting the car to the circuit - the supply chain to market, Supply Chain Forum, 7 (1) 14-23.
  • Juttner U, Godsell J & Christopher MG (2006) Demand chain alignment competence - delivering value through product life cycle management, Industrial Marketing Management, 35 (8) 989-1001.
  • Christopher MG, Towill D & Peck HL (2006) A Taxonomy for Selecting Global Supply Chain Strategies, International Journal of Logistics Management, The, 17 (2) 277-287.
  • Christopher M & Towill D (2005) An evolutionary approach to the architecture of effective healthcare logistics, 19 (2) 130-147.
  • Christopher M & Mangan J (2005) Developing the supply chain manager of the future, International Journal of Logistics Management, The, 16 (2).
  • Christopher MG & Gattorna J (2005) Supply chain cost management and value-based pricing, Industrial Marketing Management, 34 (2) 115-121.
  • Payne AFT, Ballantyne D & Christopher MG (2005) A stakeholder approach to relationship marketing strategy: The development and use of the 'six markets' model, European Journal of Marketing, 39 (7/8) 855-871.
  • Aitken J, Childerhouse P, Christopher MG & Towill D (2005) Designing and managing multiple pipelines, Journal of Business Logistics, 26 (2) 73-96.
  • Mangan John & Christopher Martin (2005) Management Development and the Supply Chain Manager of the Future., International Journal of Logistics Management, The.
  • Christopher Martin & Gattorna John (2005) Supply chain cost management and value-based pricing., Industrial Marketing Management, 34 (2) 115-121.
  • Christopher M & Peck H (2004) The five principles of supply chain resilience, Logistics Europe, 12 (1) 16-21.
  • Christopher M & Rutherford C (2004) Creating Supply Chain Resilience through Agile Six Sigma (Jun-Aug) 24-28.
  • Peck HL, Christopher MG & Lowson R (2004) Creating Agile Supply Chains in the Fashion Industry, International Journal of Retail and Distribution Management, 32 (8).
  • Christopher MG & Lee H (2004) Mitigating supply chain risk through improved confidence, International Journal of Physical Distribution and Logistics Management, 34 (5) 388-396.
  • Christopher Martin & Lee Hau (2004) Mitigating Supply Chain Risk Through Improved Confidence., International Journal of Physical Distribution and Logistics Management.
  • Christopher Martin, Lowson Robert & Peck Helen (2004) Creating agile supply chains in the fashion industry., International Journal of Retail and Distribution Management.
  • Peck HL & Christopher MG (2004) Building the Resilient Supply Chain, International Journal of Logistics Management, The, 15 (2) 1-14.
  • Juttner U, Peck HL & Christopher MG (2003) Supply chain risk management: Outlining an agenda for future research, International Journal of Logistics Research and Applications, 6 (4) 197-210.
  • Ballantyne D, Christopher MG & Payne AFT (2003) Relationship Marketing: Looking Back, Looking Forward, Marketing Theory, 3 (1) 159-166.
  • Jüttner Uta, Peck Helen & Christopher Martin (2003) Supply chain risk management: outlining an agenda for future research., International Journal of Logistics Research and Applications.
  • Christopher MG & Towill D (2002) Developing Market Specific Supply Chain Strategies, International Journal of Logistics Management, The, 13 (1) 1-14.
  • Christopher MG & Towill D (2002) The Supply Chain Strategy Conundrum: To be Lean or Agile or to be Lean and Agile, Supply Chain Practice, 5 (3) 299-309.
  • Christopher MG, Towill D & Aitken JE (2002) Understanding, Implementing and Exploiting Agility and Leanness, International Journal of Logistics Research and Applications, 5 (1) 59-74.
  • Christopher Martin & Towill Denis R (2002) Developing Market Specific Supply Chain Strategies., International Journal of Logistics Management, The.
  • Aitken James, Christopher Martin & Towill Denis R (2002) Understanding, Implementing and Exploiting Agility and Leanness., International Journal of Logistics Research and Applications.
  • Wilding R & Christopher M (2002) Understanding the risks, Project (June) 18-19.
  • Chapman PA, Wilding RD, Christopher MG, Juttner U & Peck HL (2002) Identifying and Managing Supply Chain Vulnerability, Logistics and Transport Focus, 4 (4) 59-64.
  • Christopher M & Towill D (2001) An Integrated Model for the Design of Agile Supply Chains, International Journal of Physical Distribution and Logistics Management, 31 (4) 235-246.
  • Van Hoek R, Harrison AS & Christopher MG (2001) Measuring agile capabilities in the supply chain, International Journal of Operations and Production Management, 21 (1) 126-148.
  • Christopher M & Juttner U (2000) Developing Strategic Partnerships in the Supply Chain, European Journal of Purchasing and Supply Management, 6 117-127.
  • Christopher MG (2000) The Agile Supply Chain - Competing in Volatile Markets, Industrial Marketing Management, 29 (1) 37-44.
  • Christopher MG & Towill D (2000) Supply Chain Migration from Lean and Functional to Agile and Customised, Supply Chain Management, 5 (4) 206-213.
  • Christopher MG & Juttner U (2000) Supply Chain Relationships: Making the Transition to Closer Integration, International Journal of Logistics Research and Applications, 3 (1) 5-23.
  • Christopher Martin (2000) The Agile Supply Chain: Competing in Volatile Markets., Industrial Marketing Management, 29 (1) 37-44.
  • Christopher MG & Ryals L (1999) Supply Chain Strategy: Its Impact on Shareholder Value, International Journal of Logistics Management, The, 10 (1) 1-10.
  • Peck H & Christopher M (1998) The rise of relationship marketing (editorial), Journal of Strategic Marketing, 6 (3) 167-169.
  • Peck HL & Christopher MG (1998) The Rise of Relationship Marketing (Editorial), Journal of Strategic Marketing, 6 (3) 167-169.
  • Christopher MG, Magrill L & Wills G (1998) Educational Development for Marketing Logistics, International Journal of Physical Distribution and Logistics Management, 28 (4) 234-242.
  • Christopher MG (1997) Supply Chain Management - Better Faster Closer, Management Focus (Cranfield), 1997 (8) 10-11.
  • Christopher MG & Peck HL (1997) Managing Logistics in Fashion Markets, International Journal of Logistics Management, The, 8 (2) 63-74.
  • Christopher M (1996) From Brand Values to Customer Value, Journal of Marketing Practice: Applied Marketing Science, 2 (1) 55-66.
  • Christopher M (1996) Networks and Logistics: Managing Supply Chain Relationships, 4 (1).

Conference Papers

  • Rossi S, Cozzolino A, Colicchia C, Christopher M & Bernon M (2010) Logistics Providers' Strategies Concerning Eco-Efficiency: A Supply Chain Perspective. In: 17th International Annual EurOMA Conference, Porto, 6 June 2010.
  • Christopher M, Godsell J & Towill D (2008) Supply Chain Re-Engineering via the Customer Lens. In: 15th International Annual EurOMA Conference, Groningen, 15 June 2008.
  • Juttner U, Christopher M & Godsell J (2008) Supply chain management and marketing Integration - an empirical study. In: Logistics Research Network Annual Conference, Liverpool, 10 September 2008.
  • Mena C, Christopher M, Jia & F (2008) Innovation in UK Logistics: Enablers and Inhibitors. In: Logistics Research Network Conference, 2008, Liverpool, 10 September 2008.
  • Khan O & Christopher M (2007) The Impact of Product Design on the Global Supply Chain. In: Logistics Research Network Annual Conference, Hull.
  • Mena C, Palmer A, Christopher M, Khan O & Jia F (2007) The Costs, Risks and Environmental Implications of Global Sourcing. In: Logistics Research Network Annual conference, Hull.
  • Christopher M, Butcher T & Mangan J (2007) A framework top classify logistics working in the information age. In: Logistics Research Network Conference 2007, Hull.
  • Datta P, Christopher M & Allen P (2006) A multi-agent model for a complexity supply chain: The case of a paper tissue manufacturer. In: EIASM Workshop on Complexity and Management, 2006, Oxford, 19 June 2003.
  • Butcher T, Christopher M & Mangan J (2006) Knowledge workers in the supply chain of the future. In: Logistics Research Network Conference 2006.
  • Datta P, Christopher M & Allen P (2006) Agent based modelling of complex production distribution systems to improve resilience. In: Logistics Research Network Conference 2006.
  • Christopher M, Godsell J & Juttner U (2005) Demand chain management: The missing link. In: 10th International Symposium on Logistics, Lisbon.
  • Christopher M, McCullen P, Saw R & Towill D (2005) The F1 supply chain: The power of analogy. In: 12th international annual European Operations Management Association conference (EurOMA 2005): operations and global competitiveness, Budapest, 1 June 2005.
  • Christopher M, Godsell J & Juttner U (2005) Using the demand chain to enable product life cycle management. In: Academy of Marketing Conference, Dublin.
  • Christopher M & Juttner U (2005) Transforming the supply chain into a demand chain. In: Logistics Research Network annual conference, Plymouth.
  • Peck H & Christopher M (2004) Assessing and managing risk in the global supply chain. In: Logistics & Supply Forum 2004, Oriana.
  • Christopher M & Towill D (2003) Designing healthcare delivery systems. In: International Symposium on Logistics, Seville.
  • Christopher M & Towill D (2003) A taxonomy for selecting global supply chain strategies. In: EurOMA & POMS Joint International Conference, Cernobbio, Lake Como, 16 June 2003.
  • Peck H & Christopher M (2003) Supply chain resilience: understanding the uncertainties and managing the risks. In: Logistics Research Network annual conference, London.
  • Peck H & Christopher M (2003) Supply Chain Resilience. In: 3rd International Research Seminar on Supply Chain Risk Management, Crewe.
  • Peck H, Juttner U & Christopher M (2001) In search of supply chain understandings in the building services sector. In: Logistics Research Network 6th annual conference, Edinburgh.
  • Christopher M & Towill D (2001) The supply chain conundrum: to be lean or agile or to be lean and agile. In: 18th International Symposium on Logistics (ISL 2013), Salzburg, 7 July 2013.
  • Christopher M & Towill D (2000) Marrying the Lean and Agile Paradigms. In: 7th EurOMA Conference, Ghent.
  • Christopher M & Towill D (2000) Don't Lean Too Far - Distinguishing Between the Lean and Agile Manufacturing Paradigms. In: MIM Conference 2000, Aston.
  • Christopher M, Juttner U & Peck H (2000) Achieving Supply Chain Excellence: The Role of Relationship Management. In: LRN Conference, Cardiff.
  • Palmer R, Juttner U & Christopher M (1999) The Determinants of Relationship Manager Performance: Customer Peer and Self Perceptions. In: 15th IMP Conference, Dublin.
  • Christopher M, Harrison A & van Hoek R (1999) Creating the Agile Supply Chain: Issues and Challenges. In: International Symposium on Logistics.
  • Peck H, Juttner U & Christopher M (1999) Supplier development: A change management perspective. In: American Marketing Association 1999 Educators Conference, St Petersburg, FL.
  • Christopher M & Juttner U (1998) Strategic Partnering in the Supply Chain. In: 2nd Worldwide Symposium on Purchasing and Supply Chain Management.
  • Christopher M & Juttner U (1998) Supply Chain Relationships: Getting the People on Board. In: 3rd Annual Logistics Research Network Conference (LRN), Huddersfield, 16 September 1997.
  • Christopher M (1997) Looking to 2005 - The Education and Training Issues. In: Institute of Logistics Education and Training Forum.

Books

  • Khan O, Christopher M & Burnes B (2008) The role of design in global supply chain risk management. In: Supply Chain Risk: A Handbook of Assessment Management & Performance, Springer.
  • Christopher M (2005) Logistics and supply chain management. Prentice Hall, ed. 3rd edition.
  • Peck H, Christopher M & Lowson R (2004) Fashion logistics & quick response. In: Logistics and Retail Management. Fernie J, Sparks L (ed.), Kogan Page.
  • McDonald M & Christopher M (2003) Marketing: a complete guide. Palgrave.
  • Christopher M & Peck H (2003) Marketing Logistics. Butterworth Heinemann, ed. 2nd edition.
  • Christopher M (2003) Creating Agile Supply Chains. In: Handbook of Supply Chain and Logistics Management. Gattorna J (ed.), Gower.
  • Christopher M (2003) New Directions in Logistics. In: Global Logistics and Distribution Planning. Walters D (ed.), London: Kogan Page, p. 22-32, ed. 4.
  • Christopher M, Payne A & Ballantyne D (2002) Relationship Marketing: Creating Stakeholder Value. Butterworth Heinemann.
  • Christopher M & Payne A (2002) Integrating Customer Relationship Management and Supply Chain Management. In: The Marketing Book. Baker M (ed.), Butterworth Heinemann, ed. 5.
  • McDonald M, Christopher M, Payne A & Knox S (2001) Creating a Company for Customers: The Way Forward for Business Leaders. London: FT Prentice Hall.
  • Baker S & Christopher M (2000) Relationship Marketing: Tapping the Power of Marketing. In: Marketing Management: A Relationship Approach, p. 283-289.
  • Peck H, Payne A, Christopher M & Clark M (1999) Relationship Marketing: Strategy and Implementation - Text and Cases. London: Butterworth-Heinemann.
  • Christopher M (1999) Winning Competitive Advantage through the Supply Chain. In: Handbook of Supply Chain and Logistics Management. Braithwaite A (ed.), Gower.
  • Christopher M (1999) New Directions in Logistics. In: Global Logistics and Distribution Planning. Waters D (ed.), Kogan Page, p. 27-38, ed. 3.
  • Peck H, Clark M, Christopher M & Payne A (1999) Vom funktionsorientierten Marketing zur prozessorientierten Relationship Marketing-Kette. In: Handbuch Relationship Marketing: Konzeption und erfolgreiche Umsetzung. Payne A, Rapp R (ed.), Munchen: Verlag Vahlen, p. 29-45.
  • Christopher M (1998) Logistics and Supply Change Management. Pitman, ed. 2.
  • Christopher M (1998) Strategic Marketing Networks. In: CIM Handbook of Strategic Marketing. Egan C, Thomas M (ed.), Butterworth-Heinemann.
  • Christopher M & Peck H (1998) Fashion Logistics. In: Logistics and Retail Management. Fernie J, Sparkes L (ed.), Kogan Page, p. 88-109.
  • Christopher M (1998) Customer Service and Logistics Strategy. In: The Marketing Book. Baker M (ed.), Butterworth-Heinemann, ed. 4.
  • Christopher M (1998) Supply Chain Relationships and Alliancies. In: Handbook of Integrated Demand/Supply Chain Management. Gattorna J (ed.), Gower.
  • Christopher M (1997) Marketing Logistics. Butterworth-Heinemann, ed. 1st edition.
  • Christopher M (1997) Gillette: Creating a European Logistics Strategy. In: Global Cases in Logistics and Supply Chain Management. Taylor D (ed.), International Thomson Business Press.
  • Contact Dr Martin Christopher
  • Tel: +44 (0)1234 751122
  • Email: m.g.christopher@cranfield.ac.uk
  • Logistics network
  • Centre for Logistics, Procurement and Supply Chain Management

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