Mikhail Batuev
Lecturer in Sport Management at Northumbria University
Biography
Northumbria University
Mikhail is a lecturer in Sport Management. After completing Finance degree in his home city of Samara, Russia, Mikhail entered the business of football, the sport that he has always been passionate about.
255 Mikail BatuevHe spent 4 years with Krylia Sovetov Football Club becoming the Deputy Director and Secretary General of the club. After a spell with the football agency Etar London where he was focused on athlete representation and management, Mikhail was awarded a prestigious Chevening scholarship and completed the MBA Football Industries degree at the University of Liverpool, UK. As he researched the UEFA licensing frameworks as a part of this program, Mikhail had an internship with the UEFA.
In addition to his football management background, Mikhail has also got a very substantial expertise in organisation and marketing of extreme/youth sports. He worked with Red Bull energy drink for more than 7 years and contributed to athlete marketing programs of this brand. From 2011 to 2015 Mikhail completed a research project on evolution of extreme sports. He graduated with the PhD in Sport Studies from the University of Stirling, Scotland. Mikhail’s main research interests are: * organisation of extreme sports; * athlete marketing and management; * sport program of the Olympic Games, selection of sports and disciplines; * evolution and status of recent youth sports, particularly, electronic sports. Mikhail presented at a number of international sport management conferences, such as European Association for Sport Management conference and International Sport Business Symposium, and represented the British Olympic Foundation at the 19th International Seminar on Olympic studies. He is a member of European Association for Sport Management and acts as an external consultant for the following companies:
- Lombardi Associates
- MCA Communications
Publications: Batuev, M. (2016) Will skateboarding ever become Olympic sport? An Institutional Perspective in Book of Abstracts of 7thInternational Sport Business Symposium, February, Høgskolen, Lillehammer, Norway Batuev, M. (2015) "Free sports": organizational evolution from participatory activities to Olympic sports, Doctoral thesis, University of Stirling, UK http://hdl.handle.net/1893/23173 Batuev, M., Robinson, L. (2014) Snowboarding: Organizational Evolution From Participatory Activity To Olympic Sport in Abstract Book of the Conference of the European Association of Sport Management, September, Coventry, UK Batuev, M. (2014) “Free” Sports: Organizational Evolution From Participatory Activities To Olympic Sports” in Proceedings of the 19th International Seminar on Olympic studies: International Olympic Academy, Olympia, Greece Batuev, M. (2013) Free Sports: Study of Organizational Change in 'young' Olympic sports in Leisure Research Showcase, No. 2, November - Leisure Studies Association
Read about executive education
Other experts
Daniel Denison
Daniel R. Denison is Professor of Management and Organization at IMD. His work on organizational culture and business performance is well known around the world. Prior to joining IMD in 1999, Denison was an Associate Professor of Organizational Behavior and Human Resource Management at the Unive...
Stefan Szugalski
Stefan Szugalski is a PhD researcher at the Center for Consumer Marketing (CCM). He does research on "Good and evil Corporations" and touch topics such as Corporate Social Responsibility, Creative advertising and Positive Marketing. His research examines consumer responses to corporate action...
Suhas Sridharan
Suhas A. Sridharan is an assistant professor at Emory University's Goizueta Business School. She holds a PhD in business administration from the Stanford University Graduate School of Business. Before joining Emory, she served on the faculty of the UCLA Anderson School of Management. Professor S...
Looking for an expert?
Contact us and we'll find the best option for you.