Naomi Gardberg

Associate Professor at Baruch College

Biography

Dr. Gardberg’s research interests are in nonmarket competition and the creation, transfer and dissipation of intangibles, such as corporate reputation and stigma. Her work in these areas has been published in the field’s major journals, such as the Academy of Management Review, Business & Society, Journal of Business Ethics, and the Journal of International Business Studies. She also has several cases to her credit. Dr. Gardberg was Finalist for the Halloran Best Paper on the History of CSR Award, Social Issues Management (SIM) Division – AOM in 2015; Runner-Up for the Dorothy Harlow Best Paper Award, Gender and Diversity Division – AOM in 2012; and a finalist for Best Paper Award and first runner-up for Best Paper by a Researcher under the Age of 40 (Haynes Prize) at the Academy of International Business in 2003. She has served as an Associate Program Editor for the SIM Division for the annual AOM Conference for several years. She currently serves as Representative at Large for the SIM Division.

Academic Degrees

  • BA, Newcomb College, Tulane University, Political Economy & International Relations, 1987
  • MBA, Freeman School of Business, Tulane University, Management & International Marketing, 1989
  • MPhil, Stern School of Business, New York University, Management & International Business, 1998
  • PhD, Stern School of Business, New York University, Management & International Business, 2001

Publications

Symeou, P. C., Zyglidopoulos, S., & Gardberg, N. (2019). Corporate Environmental Performance: Revisiting the Role of Organizational Slack. Journal of Business Research, 96, 169-182.

Gardberg, N., Zyglidopoulos, S., Symeou, P. C., & Schepers, D. (2019). The Impact of Corporate Philanthropy on Reputation for Corporate Social Performance. Business and Society, 58(6), 1177-1208.

Sampath, V., Gardberg, N., & Rahman, N. (2018). Corporate Reputation’s Invisible Hand: Bribery, Rational Choice, and Reputational Penalties. Journal of Business Ethics, 151(3), 743-760.

Newburry, W., Gardberg, N., & Sanchez, J. I. (2014). Employer Attractiveness in Latin America: The Association among Foreignness, Internationalization and Talent Recruitment. Journal of International Management, 20, 327-344. DOI: 10.1016/j.intman.2014.01.001.

Gardberg, N., & Newburry, W. (2013). Who Boycotts Whom? Marginalization, Company Knowledge and Strategic Issues. Business and Society, 52, 318-357.

Gardberg, N., & Fombrun, C.J. (2006). Corporate Citizenship: Creating Intangible Assets across Institutional Environments. Academy of Management Review, 31, 329-346. DOI: 10.5465/AMR.2006.20208684.

Newburry, W., Gardberg, N., & Belkin, L. (2006). Organizational Attractiveness Is in the Eye of the Beholder: The Interaction of Movement Capital with Foreignness. Journal of International Business Studies 37(5), 666-686.

Awards

Finalist, Halloran Best Paper on the History of CSR Award, Social Issues Management Division, Academy of Management. (2015).

Best Paper, Social Issues Management Division, Academy of Management, Vancouver, CA, 2015.

Best Paper, Social Issues Management Division, Academy of Management, Boston, MA 2012.

Best Paper, Gender and Diversity in Organizations Division, Academy of Management, Boston, MA 2012.

Runner-Up, 2012 Dorothy Harlow Best Paper Award, Gender and Diversity in Organization Division, Academy of Management, Boston, MA.

Finalist, CSR on a Shoestring Award for the Baruch Index of Corporate Political Disclosure, PR News CSR Awards, 2012.

Winner, Zicklin School of Business Teaching Excellence Award, 2009.

Best Paper, Social Issues Management Division, Academy of Management, Anaheim, CA, 2008.

PSC-CUNY Research Grant 2003, 2004, 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2013, 2014, 2015.

First Runner Up, Haynes Prize, Academy of International Business, Monterey, CA, 2003.

Beta Gamma Sigma National Honors Society, New York University, 2001.

Representative-at-Large, Social Issues Management Division, Academy of Management

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