Nicole Mau
Professor of Marketing, HR
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Biography
Dr. Nicole Mau is a Professor at the University of West-Hungary since 2015, she did her habilitation in 2014. Nicole was full time executive with the REWE group (one of the largest retailer in Europe with over Euro 53 bio. turnover and more then 350000 employees) for the last 5 years. Her positions included: establishing the department for business consulting and business development; international project management for strategic projects in several countries.
Prior to REWE she was working as a management consultant and was working as a researcher with the Justus-Liebig-University in Germany. With her survey on globalization (supply, product quality, collaboration etc.).
She is teaching internationally (Hungary, Mexico, Austria and Germany) and works as a management consultant for enterprises in diverse industries. Her habilitation is about Shopper Marketing - one of the hot topics of marketing management in Europe today.
She conducts the following subjects: Retail management, Strategic management, Business development, European marketing, Intercultural management.
Education
- Westungarische Universität
- Habilitation, Dr. habil. Wirtschaftswissenschaften, Business Management and Economics, 2012 – 2015
- IMD (International Institute for Management Development) - Business Programs
- ASM. Advanced Strategic Management, 2010 – 2010
- Justus Liebig University Giessen
- Dr., Economics, Business Management, 2000 – 2004
- Johannes Gutenberg University Mainz
- Diplom-Volkswirtin, VWL, BWL, 1992 – 2000
- ZfU
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