Oded Netzer
Professor of Business at Columbia Business School
Schools
- Tuck School of Business at Dartmouth
- Columbia Business School
Expertise
- Retail
- Investment and Financial Services
- Change management
- Economics
- Corporate Governance
- Travel and Hospitality
- Business Services and Consulting
- Digital Transformation
- Leadership
- Fintech
- Business Communication
- Business Analytics
- Industry and Manufacturing
- General Management Programs
- Strategy
- Marketing
- Information Technology
- Operations
- Finance
- Negotiations
- Entrepreneurship
- Investment
Links
Biography
Columbia Business School
Professor Netzer's research centers on one of the major business challenges of the data-rich environment of the 21st century: developing quantitative methods that leverage data to gain a deeper understanding of customer behavior and guide firms' decisions. He focuses primarily on building statistical and econometric models to measure consumer preferences and understand how customer choices change over time, and across contexts.
His research has won multiple awards and has been published in the leading scholarly journals. He serves on the editorial board of several leading journals including: Marketing Science, Management Science, Quantitative Marketing and Economic, and International Journal of Research in Marketing. Oded teaches the core marketing course to MBA and undergraduate students, a course in Marketing Research to MBA and Executive MBA students, a doctoral course on empirical research in marketing, as well as several executive education programs.
Videos
(Data) Mine Your Own Business
5 Questions About Data And Analytics With Professor Oded Netzer
NBRI Episode 16: Oded Netzer
Courses Taught
Digital Business Leadership
Columbia Business School
Online
Chief Marketing Officer Program
Columbia Business School
Online
Behavioral Science in Business: Understanding People to Drive Results
Columbia Business School
Online
Columbia Management Essentials
Columbia Business School
Online
Advanced Management Program
Columbia Business School
Online
Executive Program in Management
Columbia Business School
Online
Leading in a Data-Driven World: Developing Quantitative Intuition
Columbia Business School
New York, New York, United States
May 13
Chief Executive Officer Program: Leadership in an Evolving World
Columbia Business School
Online
Read about executive education
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