Richard Ayers

Richard Ayers joined the Penn State Smeal College of Business in March 2020 as Chief Marketing Officer and Assistant Dean for Strategic Communications. He leads the development and execution of comprehensive brand, marketing, and communication strategies to position the college as a national leader in business education. He also serves as an adjunct instructor, engaging with students in the understanding and application of strategic brand management principles.

A senior-level marketing and strategic communications executive with 30 years of experience, Rick previously served in marketing and communications leadership roles in the non-profit health care industry.