Robert Wilken
PhD in Business Administration, Professor at ESCP Europe Business School
Schools
- ESCP Europe Business School
Links
Biography
ESCP Europe Business School
Biography
Robert Wilken is Professor of International Marketing at ESCP Europe Berlin campus. Currently, he teaches Marketing, Pricing, Quantitative Methods and Research Methods in graduate programmes and PhD programmes.
Between 1997 and 2003, he studied Mathematics and Business Administration at the University of Muenster (Germany). Thereafter, he became a research assistant at the Institute of Business-to-Business Marketing (Prof. Dr. Dr. h.c. Klaus Backhaus) at the same university. He received the doctoral degree in 2007. Since summer 2007, he is with ESCP Europe.
Robert Wilken is member of different academic institutions and does research in collaboration with colleagues from different universities, e.g. Bremen, Muenster, and Trier (Germany), Birmingham and London (United Kingdom), and Seattle (USA).
Research Interest
Topics
- Marketing
- Sales
- Quantitative Methods
- Research Methods
- Negotiation
Industries
- Consumer goods
- International Organisations
- Retailing
- Transportation
Geographical area
- Europe
- France
- Germany
- USA
- Vietnam
- United Kingdom
Read about executive education
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