Saadia Madsbjerg

Saadia Madsbjerg is vice president of Global Community Affairs for The Coca-Cola Company and president of The Coca-Cola Foundation. Madsbjerg joined the company in 2021 and manages operations of the Foundation, which includes grant making, financial requirements and regulatory compliance for domestic and international philanthropy.

Before joining The Coca-Cola Company, Madsbjerg was a managing director of The Rockefeller Foundation, where she led efforts to seed-fund the development and launch of new financial instruments and partnerships designed to channel money from capital markets toward sustainable development. Prior to her position at The Rockefeller Foundation, Madsbjerg was senior vice president for strategic planning at the New York City Economic Development Corp., where she headed a portfolio of projects focused on transformative opportunities for creating a more equitable and resilient economy.

Madsbjerg previously worked in the technology sector at Cisco Systems, advising Fortune 500 companies and public sector institutions on how innovative technology could help create new business models and address critical social and economic challenges.

Prior to Cisco, Madsbjerg was an associate principal at McKinsey & Co., where she advised multinational companies on corporate strategy.

Madsbjerg has served as an advisor on committees such as the Government of Canada's Privy Council Office Impact Canada Initiative Advisory Committee and the World Economic Forum's Global Future Council on Infrastructure. Her work has been featured in publications such as Harvard Business Review and Foreign Affairs and she is the coauthor of “Making Money Moral.”

She holds a master’s degree in applied economics and finance and a bachelor's degree in international business, both from Copenhagen Business School.

Managing Director in The Rockefeller Foundation, Coauthor of the book “Making Money Moral: How a New Wave of Visionaries Is Linking Purpose and Profit”

• Social responsible investing
• How innovative products and investment strategies go hand by hand with world-change solutions
• Real cases when investors succeed investing in improving people’s lives and protecting environment
• Recession for ESG Investors: is it good or bad?

LATEST WRITING

• What Impact Investors Can Learn from the Organizations They Work with, Harvard Business Review
• Climate Change: The Insights You Need from Harvard Business Review, Harvard Business Review
• Why a Recession Would Be Good for ESG Investors, Barron’s
• The State of Socially Responsible Investing, Harvard Business Review
• It's Time to Tax Companies for Using Our Personal Data, The New York Times
• Insurers Must Take the Lead on Disaster Resilience Coverage, Business Insurance
• A New Deal for Refugees, Project Syndicate
• The Innovative Finance Revolution: Private Capital for the Public Good, Foreign Affairs
• Innovative Finance Revolution - Anthology, Foreign Affairs
• This Should be the Biggest Issue at Davos, Fortune

PRESS AND INTERVIEWS

• The Future in Sound Podcast: In conversation with Saadia Madsbjerg
• Author Talks: Saadia Madsbjerg on Making Money Moral, McKinsey & Company
• ‘Making Money Moral’: How New Collaborations Are Changing Capitalism, Knowledge@Wharton
• Start up is pitching a new type of bond to fix California’s wildfire and water woes, LA Times
• Green bonds investors cite benefits of ESG sector, The Financial Times
• Rockefeller Foundation backs nonprofit ETF startup, Reuters
• There’s a new way for investors to turn a profit while helping California prevent fires, CNBC
• Money managers and charities are offering joint investment products, The Economist
• Climate Bonds Pioneered by Goldman Lure Storm-Plagued Cities, Bloomberg
• The Drive for a Social Purpose, The Financial Times
• Mexican coral reef and beach get unique insurance policy against hurricane damage, Reuters
• Retirement to Reefs: the Creativity in Global Economic Innovation, S&P Global
• Swiss Re and Nature Conservancy partner for parametric coral reef insurance, Artemis.
• These New Funds Let You Invest According To Your Values–And Help Nonprofits, Fast Company
• Rockefeller Foundation’s Madsbjerg discusses Sustainable Financing, Bloomberg
• Masters in Business: Rockefeller Foundation’s Saadia Madsbjerg on Resilience and Innovation, Bloomberg
• Saadia Madsbjerg on Changing the Status Quo with Innovative Finance, The Politics Guys