Sam Ruchlewicz

Director of Digital Strategy & Data Analytics at Warschawski. at Carey Business School

Schools

  • Carey Business School

Expertise

Links

Carey Business School

Sam brings a diverse background spanning finance, business and marketing communications to impact change and digital transformation at all levels of an organization.

As Warschawski's Vice President of Digital Strategy & Data Analytics, Sam oversees client accounts and is responsible for both the strategic direction and execution of all integrated digital marketing & data analytics initiatives. He embraces the cross-pollination of ideas to create innovative, results-driven strategies that help clients uncover hidden opportunities, optimize their marketing spends and drive bottom-line revenue growth.

Sam is a sought-after speaker, published author, graduate-level instructor and frequent guest blogger on the topics of Digital Marketing Strategy, Advanced Analytics & Data Modeling, SEO, SEM, Display/Video Advertising, Business Analytics & Content Marketing. He is a frequent contributor to some of the digital marketing industry's top publications, including Convince & Convert (forthcoming), Duct Tape Marketing, Measurement Insider, Marketing Insider.

Sam completed his undergraduate degree at Franklin & Marshall College and his MBA with a specialization in Finance at Drexel University’s LeBow College of Business.

He currently serves on the Faculty of Betamore Academy in Baltimore, MD, an Adjunct Professor at Cabrini University and a visiting professor at The Johns Hopkins University. He has been invited to speak at some of the world’s most prestigious conferences, including PRSA International, PRAXIS, HERO Conference, The Summit on the Future of Communications Measurement, The Conference Board and the Digital Analytics Association.

Sam is a certified Facebook Blueprint, Google AdWords, Google Analytics, Bing Ads & HubSpot Inbound Marketing professional.

Courses Taught

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