Simon Pitts
Chief Executive Officer at STV Group / Speaker at Edinburgh Business School
Biography
Edinburgh Business School
Simon was appointed to the Board of STV in January 2018 and in May of that year set out a growth strategy to transform STV into a fully diversified media company led by digital streaming and ownership of globally valuable content. After a period of consistent growth, STV posted record financial results in 2021, emerging strongly from the pandemic. STV’s television channel remains the most popular peaktime channel in Scotland, STV Player is a fast-growing streaming service with over 4m registered users, and STV Studios is Scotland’s largest TV production company.
Previously, Simon was a member of the executive board of ITV plc, holding the position of Managing Director, Online, Pay TV, Interactive & Technology. Over a 17-year career there, Simon held a range of senior roles and, as Director of Strategy, was one of the main architects of the company’s strategic transformation under Archie Norman and Adam Crozier and also oversaw strong growth in ITV’s digital businesses. Simon was on the board of international news provider ITN for 8 years and prior to ITV, worked in the European Parliament. He is Vice Chair of the Royal Television Society and a trustee of the STV Children’s Appeal and of pre-school literary charity Oscar’s Book Prize.
Education
- College of Europe - MA, European politics, economics and law 1997 - 1998
- University of Bath - Bachelor of Arts (B.A.), Modern Languages and European Studies 1993 - 1997
Videos
STV Group enjoy 'record ratings' with TV audience figures up 13% and surging 80% online
STV Group (STVG) - Simon Pitts CEO
In Conversation with Simon Pitts, CEO at STV
STV Zero & the STV Green Fund Going Green Together
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