Stephen Liguori

Adjunct Professor

Biography

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Steve is the Founder and CEO of Liguori Innovation, a boutique consulting team, which specializes in helping large firms rapidly transform their leadership practices to enable new sources of growth.

Together with Eric Ries best-selling author of The Lean Startup, he is also Co-Founder of the Corporate Entrepreneur Community or “CEC”. The CEC is a peer-to-peer network of large enterprises that privately share best practices and challenges, so they can more rapidly scale real entrepreneurial growth.

Steve was GE’s Executive Director – Global Innovation through 2014 and was instrumental in GE’s then major Innovation efforts such as the digital “Industrial Internet” transformation and Lean Startup “FastWorks” deployment across the firm.

Steve is an expert at applying startup related techniques that stress leadership, speed and improved customer outcomes in large complex organizations. His signature expertise focuses on the area of “Disruptive Innovation – Doing it and Leading it!” He is sought out for applying innovation leadership to large firms and startups alike.

Steve acts as an “Innovation Accelerator” says Beth Comstock, Former Vice Chairwoman of General Electric. He brings a background of thought leadership in diverse categories such as the Internet-of-Things, consumer goods, technology, heavy industry, financial services, and healthcare.

Steve has served on the McKinsey Advisory Board, taught at Columbia Business School and is past Chairman of the ANA’s Business Marketing Association, the world’s largest organization of business-to-business professionals.

If you are looking for leadership and action to accelerate innovation in your firm, Steve is your ‘go to’ expert

Beth Comstock General Electric – Former Vice Chair

Steve’s distinctions include being named Marketer of the Year, has published in the Harvard Business Review, and is a Chairman’s Award winner at both Citigroup and GE. Additionally, he launched the original Super Bowl Halftime show with none other than Michael Jackson.

Education

  • Bachelor of Science (B.S.) Cornell University (1973 — 1977)
  • MBA University of Southern California - Marshall School of Business (1978 — 1980)

Companies

  • Founder and CEO Liguori Innovation (2014)
  • Co-Founder and Managing Partner Corporate Entrepreneur Community & Liguori Innovation (2014)
  • Adjunct Professor Columbia Business School | Business Marketing and Innovation (2012 — 2016)
  • Global Chairman Business Marketing Association (2014 — 2015)
  • Executive Director - Global Innovation and New Models GE (2012 — 2014)
  • Executive Director Global Marketing GE General Electric (2008 — 2012)
  • CMO GE Money America's, CEO GE Money Services GE (2005 — 2008)
  • CMO Global Wealth Management Morgan Stanley (2001 — 2005)
  • Business Head Citibanking North America Citigroup (1997 — 2001)

Skills

  • Strategic Consulting
  • Business Planning
  • Digital Marketing

Other

Innovation Development, Sales Management, Thought Leadership, Pricing, Management Consulting, Management, Open Innovation, Executive Management, Innovation, New Business Development, B2B, Marketing Communications, Innovation Management, Product Marketing, Business Development, Analytics, Marketing Management, Product Management, Business Strategy, Cross-functional Team Leadership, Strategic Partnerships, Strategic Planning, Competitive Analysis, Start-ups, Marketing, Strategy, Leadership, Marketing Strategy

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