TANG Honghong
Assistant Professor at the Department of Marketing at BNU Business School
Schools
- BNU Business School
Links
Biography
BNU Business School
Education
- 2010-2016 Ph.D. in Beijing Normal University
- 2014-2015 Visiting Graduate student in Duke University
- 2006-2010 Bachelor in Fuzhou University
Work Experience
- 2019- Beijing Normal University
- 2017-2019 Postdoc in Beijing Normal University
Research Interests
- consumer science, neuromarketing, emotion and decision-making, morality, hyperscanning and group decision-making
Courses Taught
- Consumer behavior research
(EXAMPLE:Environmental Economics (Undergraduate))
Research Projects
- National Natural Science Foundation of China (NSFC): The neural correlates of group moral decision making in multiple-person interaction. 31800958, 2019-2021
- China Postdoctoral Science Foundation: The neural correlates of inaction inertia. 2018M630103, 2018
Honors and Awards
- 2018 Fellowship in Summer Seminars in Neuroscience and Philosophy, Duke University
Publications
Main Journal Articles
- Tang, H., Zhang, S., Jin, T., Wu, H., Su, S., & Liu, C. (2019). Brain Activation And Adaptation Of Deception Processing During Dyadic Face-To-Face Interaction. Cortex, 120, 326-339.
- Tang H. Lu X., Cui Z., Feng C., Lin Q., Cui X., Su S., Liu C (2018). Resting-State Functional Connectivity And Deception: Exploring Individualized Deceptive Propensity By Machine Learning. Neuroscience. 395:101-112.
- Tang H., Wang S., Liang Z., W Sinnott-Armstrong, Su S., Liu, C (2018). Are Proselfs More Deceptive And Hypocritical? Social Image Concerns In Appearing Fair. Frontiers In Psychology. SSCI. 9: 2286.
- Zhu, R., Xu, Z., Tang, H., Liu, J., Wang, H., An, Y., . . . Liu, C. (2018). The Effect Of Shame On Anger At Others: Awareness Of The Emotion-Causing Events Matters. Cognition And Emotion, 1-13.
- Tang H., Lu X., Su R., Liang Z., Mai X., & Liu, C. (2017). Washing Away Your Sins In The Brain: Physical Cleaning And Priming Of Cleaning Recruit Different Brain Networks After Moral Threat. Social Cognitive And Affective Neuroscience, 12(7): 1149–1158.
- Tang H., Ye P, Wang S, Zhu R, Su S, Tong L And Liu C (2017) Stimulating The Right Temporoparietal Junction With TDCS Decreases Deception In Moral Hypocrisy And Unfairness. Frontiers In Psychology 8:2033.
- Wu H., Tang H., Ge Y., Yang S., Mai X., Luo Y. J., & Liu C. (2017). Object Words Modulate The Activity Of The Mirror Neuron System During Action Imitation. Brain And Behavior.
- Zhu R, Wu H, Xu Z, Tang H. Shen X, Mai X, Liu C (2017). Early Distinction Between Shame And Guilt Processing In An Interpersonal Context. Social Neuroscience
- Zhu R, Shen X, Tang H., Ye P, Wang H, Mai X, Liu C (2017). Self-Punishment Promotes Forgiveness In The Direct And Indirect Reciprocity Contexts. Psychological Reports, 120 (3), 408-422
- Tang, H., Mai, X., Wang, S., Zhu, C., Krueger, F., & Liu, C. (2016). Interpersonal Brain Synchronization In The Right Temporo-Parietal Junction During Face-To-Face Economic Exchange. Social Cognitive And Affective Neuroscience, 11(1): 23-32
- Lee, S. W.+, Tang, H.+, Wan, J., Mai, X., & Liu, C. (2015). A Cultural Look At Moral Purity: Wiping The Face Clean. Frontiers In Psychology, 6:577 (+Contributed Equally)
- Gan, T., Lu, X., Li, W., Gui, D., Tang, H., Mai, X.,… & Luo, Y. J. (2016). Temporal Dynamics Of The Integration Of Intention And Outcome In Harmful And Helpful Moral Judgment. Frontiers In Psychology, 6, 2022
- Wu, H., Ge, Y., Tang, H., Luo, Y. J., Mai, X., & Liu, C. (2015). Language Modulates Brain Activity Underlying Representation Of Kinship Terms. Scientific Reports, 5:18473
- Wu H, Mai, X., Tang, H., Ge, Y., Luo, Y.J., Liu, C. (2013). Dissociable Somatotopic Representations Of Chinese Action Verbs In The Motor And Premotor Cortex. Scientific Reports 3: 2049
- Liu, C., Tang, H., Luo, Y.J., Mai, X.Q. (2011). Multi-Representation Of Symbolic And Nonsymbolic Numerical Magnitude In Chinese Number Processing. PLoS ONE, 6(4): E19373.
- Mai, X.Q., Ge, Y., Tao, L., Tang, H., Liu, C., Luo, Y.J. (2011). Eyes Are Windows To The Chinese Soul: Evidence From The Detection Of Real And Fake Smiles. PLoS ONE, 6(5): E19903
- Su S, Tang, H. (2017). The Application Of Cognitive Neuroseience In Neuromarketing. Journal Of Beijing Technology And Business University (Social Sciences), 32(4):24-33. (In Chinese)
- Ye P, Zhu R, Tang, H., Mai X, Liu C (2017). The Application Of Functional Near-Infrared Spectroscopy In Social Cognitive Neuroscience. Advances In Psychological Science. 25(5):731-741. (In Chinese)
- Zhang W, Tang, H., Liu C, Mai X (2016). Hyperscanning Used In The Measurement Of The Brain Activity. Studies Of Psychology And Behavior 14(6): 834-841 (In Chinese)
- Gan T.; Li W; Tang, H.; Lu X.P.; Li X.L.; Liu, C., Luo, Y.J. (2013). Exciting The Right Temporo-Parietal Junction With Transcranial Direct Current Stimulation Influences Moral Intention Processing. Acta Psychologica Sinica. 45(9): 1004-1014 (In Chinese)
- Zheng X.; Zhao L.B. Tang, H. (2012). How Do Emotions Affect Number Comparison And Spatial Relations Judgment? Journal Of Fuzhou University (Philosophy And Social Sciences).107(1): 97-101 (In Chinese)
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