V. Padmanabhan
Professor of Marketing at INSEAD Business School
Schools
- INSEAD Business School
Expertise
- Retail
- Chemicals and Water Treatment
- Consumer Goods
- Tobacco
- Food Industry
- Consumer services
- Change management
- Economics
- Human Capital Management
- Digital Transformation
- Leadership
- Diversity and Inclusion
- Business Communication
- Business Analytics
- General Management Programs
- Marketing
- Information Technology
- Finance
- Sales Management
- Negotiations
- Investment
Links
Biography
INSEAD Business School
V. “Paddy” Padmanabhan is the Unilever Chaired Professor of Marketing, INSEAD-Singapore, and academic director for the Emerging Markets Institute. Prior to joining INSEAD, he was the John K. and Ellen A. Wallace Distinguished Professor of Marketing at the Olin School of Business, Washington University (1998-2002) and Associate Professor of Marketing and Fletcher Jones Faculty Fellow at the Graduate School of Business, Stanford University (1990-1998). He has been a Visiting Professor at the Kellogg Graduate School of Management, Northwestern University, and INSEAD-France.
His current research focuses on Business Opportunities and Challenges in Developing Economies, Economic Crises and their implications, Pricing and Supply Chain Management. He is among the top 250 most highly cited scholars in the world in Economics and Business. His research has generated numerous honors including recognition as among the Top 10 Most Influential Papers published in the 50 years of publication of Management Science (1954-2004). He has consulting, executive teaching and expert witness experience with companies ranging from multinationals (e.g., Hewlett Packard, Nokia, Syngenta, Coca Cola, Lufthansa, Monsanto, Target, Japan Tobacco, Westpac, OCBC, etc.) to start-ups across Asia, N. America, S. America and Europe.
Videos
INSEAD Professors Pushan Dutt and Paddy Padmanabhan on price, income elasticity
Courses Taught
Leading the Effective Sales Force
INSEAD Business School
Fontainebleau, France
May 27
Advanced Management Programme
INSEAD Business School
Miami Beach, Florida, United States
Jul 1
Management Acceleration Programme
INSEAD Business School
Fontainebleau, France
Jun 10
Advanced Management Programme
INSEAD Business School
Miami Beach, Florida, United States
Jul 1
Leadership in a Crisis: S.e.c.u.r.e. Your Future
INSEAD Business School
Online
Insead Leadership Programme for Senior Executives
INSEAD Business School
Online
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