
Yann Cornil
Sauder School of Business
Assistant Professor, Marketing and Behavioral Science Division at Sauder School of Business

Steven Utke
UCONN - University of Connecticut
Associate Professor at UCONN - University of Connecticut

Joseph Cherian
Mendoza College of Business
Teaching Professor Emeritus Marketing at Mendoza College of Business

Adina Sterling
Stanford Graduate School of Business
Associate Professor at Stanford Graduate School of Business

Rob Seamans
Leonard N. Stern School of Business
Associate Professor of Management and Organizations at Leonard N. Stern School of Business

Alan Cohen
Questrom School of Business
Research Professor in the Markets, Public Policy and Law Department at Questrom School of Business

Allan Afuah
Stephen M. Ross School of Business
Professor of Strategy at Stephen M. Ross School of Business

Gergana Nenkov
Carroll School of Management
associate professor - marketing departmenthaub family faculty fellow at Carroll School of Management