August 21, 2025

Modern marketing is powered by data, scaled by automation, and optimized by analytics. The proliferation of new technologies, such as mobile, cloud computing, and artificial intelligence (AI), have transformed customer behavior and disrupted marketplaces. As a result, our marketing practices...

Sales are vital to a business and individuals who can sell – themselves, ideas, products, services, and solutions – are the key to any organization’s success. And success in sales is built on a foundation of knowledge, skill, and discipline. In this online program you will gain a comprehensive...

Advance your career in digital marketing Marketing in a digital world is so much more than “digital marketing.” It’s a discipline that is driven by data, scaled through automation and optimized by analytics – all while maintaining a customer-centric focus. Demand is strong for marketers who can...

Big data and analytics are more than technology and data science problems to be relegated to specialists. In fact, the hardest part of engaging analytics is not the data science or the technology. The major challenge is first identifying the right business problem to solve, and then determine if...

Predicting customer demands is an important factor when building new products. The success of a product incorporates learning from all stakeholders and data touchpoints in the ecosystem. For those seeking an analytical approach to enhance the success of their product and measure performance, the...

Kellogg Sales School: Professional Certificate in Sales is one of the only programs of its kind in the world, conceptualized and developed by the Kellogg Sales Institute, a center dedicated to the science of sales. In this five-month program, you will develop a sales growth mindset and learn to...

Business and revenue growth are imperative for today's business leaders, but unlocking growth can be complicated. Without a clear, practical plan, growth can elude even the most experienced leaders. As McKinsey & Company’s “Mindset to Action: Imperatives for Growth” cautions, many organizations...