G. Sridhar
Dean (Executive Education), Professor of Marketing Management at Indian Institute of Management Kozhikode
Schools
- Indian Institute of Management Kozhikode
Links
Biography
Indian Institute of Management Kozhikode
Education
- Fellow Programme in Rural Management from Institute of Rural Management, Anand
- Ph.D. from Kakatiya University
Experience
- Indian Institute of Management, Kozhikode
- Professor Feb 2018 -
- Associate Professor Jul 2012 - Feb 2018
- Assistant Professor (Marketing) Apr 2007 - Jun 2012
- AIT Bangkok - Visiting Associate Professor 2013
- Marico Limited - SE 2004 - 2005
- Institute of Technology and Management, Warangal - Faculty Oct 2000 - Jun 2003
Significant Publications
Individual Spirituality at Work and its Link with Relational Selling Characteristics , Working Paper, 2011
Value-consciousness, Ethical Position and Perceived Risk Influence on Attitude towards Music Piracy among Indian Young Adult , Working Paper, 2011
Workplace Spirituality as Precursor to Relationship Oriented Selling Characteristics , Working Paper, 2011
Enjoy Your Favourite Book as a Movie: Using a Classroom Exercise to Enhance Student Learning of Brand Extensions and Preparation of Marketing Plans , Working Paper, 2021
Videos
Sridhar Guda
Spirituality and Sales- Dr. Sridhar Guda
Spirituality in Sales with Prof Sridhar Guda (IIM Kozhikode)
Sales Transformation for the New Reality - Prof. Sridhar Guda, IIM Kozhikode [Roll Call S1E2]
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