Pronobesh Banerjee
Associate Professor of Marketing Management at Indian Institute of Management Kozhikode
Biography
Indian Institute of Management Kozhikode
Education
- University of Kansas - Doctor of Philosophy - PhD, Marketing 2006 - 2011
- Indian Institute of Social Welfare and Business Management - PGDBM
- Jadavpur University - Bachelor's degree
Experience
- Indian Institute of Management, Kozhikode - Assistant Professor Of Marketing Jun 2018 - Feb 2020
- Penn State University - Assistant Professor of Marketing 2014 - 2018
- Winston-Salem State University - Assistant Professor Of Marketing 2011 - 2014
- Institute of Advanced Management - Assistant Professor of Marketing 2004 - 2006
- Novartis - Product Specialist 2002 - 2004
- Abbott - Marketing Executive 1998 - 2002
Significant Publications
Attribute Rating and Choice Deferral , Working Paper, 2022
Attribute Rating and its impact on Attraction and Compromise Effects , Working Paper, 2022
Videos
BrandSpot - Episode 1 - Dr. Pronobesh Banerjee
Read about executive education
Other experts
Popular Courses
Looking for an expert?
Contact us and we'll find the best option for you.